In spite of the fact that hundreds of millions of people around the world have Facebook accounts, the ability of the social network to drive revenue for eCommerce businesses continues to remain elusive. eBusiness professionals in retail collectively report little direct or indirect benefit from Facebook, and social networks overall trail far behind other customer acquisition and retention tactics like paid search and email in generating a return on investment.
End of the First Week with My Android Phone: Mostly Good
But the real jury is still out. Am I having fun? Am I spending more time thinking about my phone than I want to? Would I take my Blackberry Curve back? And what if I had an option for an iPhone 4. What would that be worth? What's it gonna cost me to get out of my contract? Decisions for the future. For now Froyo and I are still getting to know one another.
The NEW Facebook DIS-LIKE or UN-LIKE button – available today
Let's start a movement together, starting today, April 11, we are starting a campaign against the FB tiranny of LIKE. Sometimes there's a lot to dis-LIKE and now we've got a solution. [I'm looking for a WORDPRESS plugin developer who could make this available immediately.]
What's Your R6 Quotient? Are You Social Enough to Work in Social Media?
So in the interview about social media, you need to be able to say something like, "I have set up a few Radian6 dashboards for monitoring and responding to the conversations going on across the web." It helps if you've done some of that work for large corporate clients, because they are the only ones who are going to be able to afford a Radian6 liscence. But that does not excuse you from not getting involved and learning all you can about R6. And when someone asks you about your R6 quotient you can chat intelligently about the "river of news" and "share of voice" monitoring.
