The Homeless Hotspot Campaign Nightmare at #SXSW (BuzzFeed)
BBH, the advertising agency whose "Homeless Hotspots" experiment became the unlikely star of SXSW, is in full damage-control mode. Critics call the program, in which homeless Austinites carry 4G hotspots and exchange bandwidth for donations, everything from "horrifying," "scary" to "dehumanizing." (OPINION: Yes, giving a homeless person a job is one thing, making them into a walking billboard for a technology they cannot afford, is SICK.)
More : Organizers Defend “Homeless Hotspots” at SXSW (BuzzFeed)
The talk of Austin is a jarring campaign in which homeless people actually become Wi-Fi hotspots.“The worry is that these people are suddenly just hardware,” admits its organizer.
A Homeless Man's Perspective of the Hotspot Fiasco
Homeless Hotspots The 4g Human Routers! And The true reason For successful Marketing! (Joseph2dogs, This not so homeless life)
everyone soon forgot the marketing firm that claimed they were doing a great thing for Homeless people. and here they are again using Homeless people to further their cause.
A positive spin on the HH story: SXSW Homeless Hotspot a Brilliant Idea (Becky Blanton)
The haters and the people who think they have a right to tell other people (the homeless) what is or is not good for them turned out to complain. And whine. And take the silver spoons out of their mouths just long enough to talk about how BBH was “exploiting the homeless.” Seriously? Exploiting the homeless?
[I've bumped this story about the Homeless Hotspot to it's own post: Homeless Hotspots in Austin, Texas: Told From All Sides #SXSW 2012]
Goodbye, cruel Google–an ex-employee's lament (C|Net)
As James Whittaker pines for a passing golden age, we offer a few reasons why he ought to smell the coffee.
Billy Corgan Rants About 'Posers' at SXSW (Rolling Stone)
Smashing Pumpkins frontman says he was part of a 'generation that changed the world' (Comment: Uh "Poser" is Billy Corgan's middle name. When did he get baptized? Or maybe it's "anointed?")
The Future of the Book (Sam Harris)
Where publishing is concerned, the Internet is both midwife and executioner. It has never been easier to reach large numbers of readers, but these readers have never felt more entitled to be informed and entertained for free. I have been very slow to appreciate these developments, and yet it is clear even to me that there are reasons to fear for the life of the printed book.
TED Talks the Speaker's Worst Nightmare (TED.COM) < This is a bit lighter.
SXSW Live Streaming Page (SXSW.COM)
For a conference that is about the Interactive Experience, it's amazing to see such a poor example of page design coming from the SXSW crew. Two streams. Non-interactive schedule. (Please delete FRI/SAT/SUN by MON, Okay?) And then let's talk about "Site Best Viewed in IE9" Why do you have two streams if they don't run at the same time? I have to click back and forth to see if something is on. And when it's not, it sucks.
Site Best Viewed in IE9 (uber.la) "People of the Net don't forget, MSFT."
Okay, so then clicking on the CTA to check out IE9: this screen just went on and on and on… It's probably still going on a TAB in my Chrome browser. The biggest question I have, is asked on their navigation bar below. "Why Internet Explorer?"
Tough love for marketing and PR job seekers (Web Ink Now)
When I am asked to vet a candidate for one of the companies I am associated with, the first thing I do is head to Google and see what content appears. And that's what I suggest potential employers do. // On the Web, you are what you publish.
One in Five Drop Online Friends Over Political Posts (Slate)
Spouting off about political issues on Facebook and other social sites may be bad for your friend count, according to a new study released Monday by the Pew Internet & American Life Project.
Viral Erotica Finally Gets Released in the US (Portfolio.com)
A New York Times piece on Saturday said that a combination of word of mouth and social-media posts on Facebook sent Fifty Shades Of Grey flying up to No. 1 on the New York Times e-book fiction bestseller list for sales in the week ending March 3, and to No. 3 on Amazon’s bestseller list.
How to Add Multiple Users to a List With One Click! (Social Bro User Guide)
All the users will be added to the list! This feature is very useful if you want to clone a list from your competitor on Twitter, for example. You just have to add a list as a source, then click “Add all to list”. You can also add a text file as a source, then add all to a list that already exists or create a new one.
Don't Mess with Texas Women – Rally (Facebook Event)
Texas Governor Rick Perry and his conservative allies have once again chosen politics over Texas women. To Governor Perry, women’s health is just a political game.
Other posts about kicking ass in social media:
- 3 Rules of Twitter Business; Lesson Learned: Influence + Distribution = Money
- Let's Talk About Your Evil Plan(tm) – Yeah, But What Else Are You Doing?
- The Quick Course in Online Marketing: Big Picture (Social Media, Search Engine Marketing, eMail Marketing, Content Marketing)
- New Web Design Standards: Flexible-Width and non-IE Browsers Abound
- 8 Steps Getting Social Media To 5 Goals & 2 Wins the [INFOGRAPHIC]
- ROI ROI ROI and Social Media; We Need to Have This Discussion Again
- Facebook Privacy: the Myth, the Changes, the Confusing Privacy Settings
- Damn, We Should Do An Infographic on That; Charts Trying to Be More and Do More?
- Pinterest and the Power of Social Bookmarking: Tag Yourself (Web Design is Dead)
- Social Media MBA – The Reading List
See all of the Social Media Marketing Videos on the Social U. page.