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Jan 03 2010

Just Click It: 1-3-10 (Sunday Lazy Sunday)

Category: just click it (links), social mediajmacofearth @ 6:41 pm

twitter types infographic, guy kawasaki, twitterTomorrow is the first work day for many of us in the new year. wOOt! I anticipate that I am heading into the best year of my career. A new job that is supported by good business models, good clients, growth and people I really like working with. The decade is out of the gates folks. Let's make it a better one.

7 Creative and Interesting Infographics about Twitter
With over 54 million users worldwide and close to 7 billion tweets being posted, Twitter is the world’s most popular micro-blogging platform, fueled by smartphones and online bursts of 140 characters. 2009 is the year of Twitter. It soared to lofty heights over the past year, all thanks to the active presence of celebrities such as Ashton Kutcher and Oprah Winfrey. The San Francisco-based Internet company isn’t a social networking website like Facebook or MySpace. Instead, the main focus of Twitter is about real-time information of the things you care about — work, industry, company, news.

Examples of online communities in the TV industry
There is a lot of talk about the way ‘old’ and ‘new’ media combine – how newspapers are using Twitter and how television broadcasters and production companies are working with online media. So this week we take a look specifically at examples of online communities in the TV industry

Why Twitter Will Endure
I can remember when I first thought seriously about Twitter. Last March, I was at the SXSW conference, a conclave in Austin, Tex., where technology, media and music are mashed up and re-imagined, and, not so coincidentally, where Twitter first rolled out in 2007. As someone who was oversubscribed on Facebook, overwhelmed by the computer-generated RSS feeds of news that came flying at me, and swamped by incoming e-mail messages, the last thing I wanted was one more Web-borne intrusion into my life.

Apple iSlate specifications revealed
We have just received some images of what seem to be internal Apple documents, revealing the Apple iSlate specifications. And what specs these are! A 7.1-inch multitouch display with fingerprint-resistant coating, 2.26GHz Core 2 Duo processor, 2GB DDR3 RAM, 120GB hard drive, built-in projector… actually you can check the list yourselves. We cannot be sure if that information is to be trusted, but if we are lucky enough… boy, won’t the iSlate just rock?!

Design a Light WordPress Theme in Photoshop
In this tutorial I will create a new wordpress theme with a web 2.0 look. Sometimes the simplicity of the theme will bring you more readers. The light wordpress themes seams to keep your readers more on your blog.  From my experience is very important to create a good place for your readers to find quality content on a well designed theme.

Lenovo unveils ThinkPad design with AMD chips
The addition of AMD Neo chips to the ThinkPad family will let Lenovo offer lower price points, the company said. "ThinkPads running on chips from Intel Corp will still be offered."

10 Ways to Get Serious About Social Media
If this is your year to buckle down and tackle a social media strategy, it’s time to get serious. The time for oohing and ahhing is rapidly drawing to a close, and instead your efforts have to become about practical, methodical application. Here’s 10 ways to get serious about social media this year.

How to re-negotiate with your customers — and not lose a single one
“When I was at BuildOnline (my first company) and things went ‘pear shaped’ we called all of our customers and said, ‘I know that we signed contracts with you. The reality is that the market has changed and I need to change to the new realities. We committed to product features. I can’t ship those as promised. I’m sorry. Do you like our product & service? Yes? Ok, thank you. Listen, I know that if you like what we do then you’ll want a healthy supplier/partner.

Top 9 Internet memes of 2009 (msnbc says)
Ima let you finish reading this year-end list, but … Last September, Kanye “CAPS LOCK” West brought the nuttiness previously reserved for his Web site on stage at the MTV Video Music Awards. Crashing Taylor Swift’s acceptance speech for Best Female Video 2009, the hip-hop auteur took the microphone from Swift’s hands and issued the words that made him the most hated man of all time. Ever.

Hate to pop your so cool Apple tablet hot air bubble but …
I’ve pretty much tried to stay out of this whole Apple fanboy daisy-chain lovefest over the possibility of some super duper tablet being announced this month. Except Robert Scoble just had to go and add his two cents worth about the glory that will soon be in our shaking hands (emphasis is mine).

Use GoToMyPC  (or Mac) Only After You Have Read This
Although I love GoToMyPC and use it every single day when I am traveling to connect to my home and work PC, there are a couple of things I wish I knew before I started using it! In all fairness, I still would have ended up using GoToMyPC, every bit as much as I do today, but it’s not something the company or anybody points out to you.

A new consultant mentoring program
As we go into 2010 I am planning on launching a consultant mentoring program by the end of the first quarter. This would be aimed at anybody who sells, markets or executes B2B services or products.

Ten things thou shalt not tweet
A funny, cautionary webcomic: Ten things you need to stop tweeting about.

Never Stop at a Gas Station Again
That would be how it works if you drove an electric vehicle. Your refueling would be done in the garage at your house, in a parking space at work, at the places you shop and dine.

A Ponzi scheme that works
The greatest strength of America is that people want to live there.

Social Media – Popular Sites to Consider: Get Connected in 2010
Social media is here to stay! The days of gossiping around the water cooler at the office have morphed into texting friends, family and business associates from any and every location. There has been a virtual explosion in the amount of people using the social media platforms available on the web.

13 resolutions for social media in 2010
What would a new year be without resolutions? Here’s what some pals of sOCial sunday told us they’d be working on with social media in 2010 …

You Should Attend Social Media Jungle in Las Vegas
I just realized that I am not going to be flying into Las Vegas in time to honor my speaking gig at Social Media Jungle, put on by Jeff Pulver. But I am not getting in until about seven hours after I was supposed to go onstage. For some reason, I thought everything was on the 7th, but then, I have calendar problems without lots of help from Diane (and I hadn’t run this event through her, so I blew it, yet again).

@jmacofearth
permalink: http://bit.ly/just-click-it-6

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Dec 29 2009

You Are My Filter *One of My Filters* Thank You for Not Wasting My Time

I started the Just Click It series of posts a week ago because I wanted to share my wanderings in a more coherent way. Here's what I mean.

Most days I spend a few hours (could be many) on the computer, much of that time is spent moving around the web in random ways to find useful nuggets for my brain. Now my meandering is not necessarily random if you know a little bit about me.

  1. I work in (and try not to obsess about) social media, so many of the things I write about or tweet about have to do with social media
  2. I love music, so I will often throw in a music video or playlist as my thematic background
  3. When something strikes me as laugh-out-loud funny I do my best to share it
  4. I wax philosophic about the web, my participation in it or avoidance of it
  5. The wonders of the world never cease to amaze, and if I find something outrageously scientific or odd that will often find a way into my stream

So what am I doing? What I call my lifestream is a collection of outputs of my wanderings, rantings, tweets, muses and entertainments. If you are connected to me via social media, and you have similar interests you will likely find something pre-approved and annotated by yours truly. Now if you don't care for my tastes the "stream" may come off as random and useless. This is how most people experience Twitter for the first time.

I often hear, "Why do I care what your having for lunch or when you are going to the bathroom?"And for that I don't have a great answer. "You don't and you shouldn't." But I am not the ruler of Twitter or how people use it. But I can unfollow at any time. And I might just put out an original thought or two about how people "should" use Twitter. Of course, that is according to ME.

Other things I say to new Tweeters:

  1. Find someone you are interested in and follow them.
  2. Follow just a few people and listen.
  3. And for goodness sake don't start tweeting about things you hate others tweeting about just to join in.

My rule of thumb is taken from the Talking Heads song, Psycho Killer, "When I have nothing to say, my lips are sealed/ say something once, why say it again?"

And so, for the purposes of this metaphor I am filtering the universe of the web and serving up only the bits that I find important, funny, or amazing. That's MY directive. If it doesn't fit that criteria you won't hear me or read me chatting, blogging or tweeting about it.

And in my quest to get better at focusing, I am unfollowing people at a rapid rate for several Twitter uber-violations. *These are my rules, so if you don't agree, let me know what you think in the comments, that's why they're OPEN.*

  1. I'm going to get a Diet Coke. I'm going to bed. I'm going to eat.
  2. Get a 1,000 followers in 10 minutes.
  3. The dentist isn't telling you all about Teeth Whiteners because they are evil.
  4. I can show you how to make more money than you can dream about using Twitter.
  5. Come see my sexy pics, I'm lonely.
  6. The best deal on Flat Panel TVs just got better, click here for our lowest price yet!
  7. Anything you can quote I can quote better. (Again if you don't have anything to say, it's best to be quiet. Even if I like the quote I'm likely to unfollow you. No big loss. But I don't need you to become my Famous Quotes researcher.)
  8. And yes even FollowFridays can piss me off at times. Better known as #FF or #FollowFridays, these are usually a long list of Twitter promoters pimping their friends and family to get more followers. There was this "lion guy" Tweeter that #ff'd me week after week. At first I was like, "Gee dude, thanks." Later when I went to look at his Tweetstream… Guess what? … It was ALL #FF. That's all this person did. Talk about working the follower network.

And that's it. If you try and Tweet things of value, what ever that value is to you, then we're golden. If you start to hammer me with coupon-type stuff, or what you're having for lunch, I might UF. (I'm not a foodie.) Worse, if I think you're WAY off, I'll probabaly let you know.

I've been accused of being harsh at times. *I apologize.* But what I hate is people wasting other people's time. So I will do my best to keep it clean, and to Value the Tweet. And I'm working towards making my emails only 140 characters too. Think about how efficient that would be. "Here's why I'm writing, here's what I need." I'll save the love letters for my wife.

@jmacofearth
permalink: http://bit.ly/i-am-a-filter

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Dec 29 2009

Just Click It: Tuesday 12-29-09 (When's Payday Again? Let's go with 200-sq-ft per person!)

Category: just click it (links), social mediajmacofearth @ 3:28 pm

Screen shot 2009 12 29 at 2.50.32 PM Just Click It: Tuesday 12 29 09 (Whens Payday Again? Lets go with 200 sq ft per person!)Video tour of Jay Shafer’s 96-square-foot house
We’ve written before about Jay Shafer’s 96-square-foot house. We recently came across the following new YouTube video of him giving a tour and we’re particularly impressed by the amount of storage space. (This is SERIOUSLY INSPIRING. So how much to you REALLY need. via @tracyshaun)

Is Twitter Trying to Kill FriendFeed?
Ever since FriendFeed was sold to Facebook, we’ve been told over and over again that the company and its community were toast. And as if to underline the fact, FriendFeed’s access to the Twitter firehose was terminated and vaguely replaced with a slow version that is currently delivering Twitter posts between 20 minutes and two hours after their appearance on Twitter. At the Realtime CrunchUp, Bret Taylor confirmed this was not a technical but rather a legal issue. Put simply, Twitter is choking FriendFeed to death. (via @chrstphrbrwn)

Trendsmap.com (Twitter trending topics overlay of the globe)

Screen shot 2009 12 29 at 7.22.49 PM Just Click It: Tuesday 12 29 09 (Whens Payday Again? Lets go with 200 sq ft per person!)

Steve Outing: Goodbye, for Now? But Looking Forward
(Editor & Publisher Magazine writer looks back and moves on) Back in 1995, Editor & Publisher invited me to start writing a freelance column for its brand-new Web site, initially called MediaInfo.com. An ex-newspaper journalist, I had become an early "expert" on the intersection of online services and the World Wide Web with the newspaper industry, and I began covering interactive media for the bible of the newspaper industry.

Screen shot 2009 12 29 at 3.06.43 PM Just Click It: Tuesday 12 29 09 (Whens Payday Again? Lets go with 200 sq ft per person!)

Max Your Brand With 4 Social Media Optimization Tips
If you’ve been involved in the online marketing field over the last few years you’ve probably already familiarized yourself with your share of acronyms; SEO, PPC, CPA, CTR, ROI and not to mention the latest set of crazy additions straight from the social media scene RT, DM, ROV, (ReTweet, Direct Message, Return on Value). In fact, there have been so many acronyms associated with our industry that we’ve probably forgotten more than we currently remember.

A Year In Review: 2009 Social Marketing Trends by Jeremiah Owyang
As we close out the year, it's important to look back at what happened in social marketing in order to plan for the future. There were four key trends in 2009 that CMOs should reflect on, starting at the macro level then shifting down to micro real-time updates. (when JO speaks I try and listen.)

Screen shot 2009 12 29 at 5.29.01 PM Just Click It: Tuesday 12 29 09 (Whens Payday Again? Lets go with 200 sq ft per person!)2009 – Was it a Facebook’s or was it Twitter’s year of grace?
Every single morning when you log into your laptop and all you can read on the WATblog’s and Techcrunch’s of the world is some or the other thing about Twitter or Facebook, isn’t that enough to dedicate a whole section to the round up 2009 to these two social networking giants?! Social media was the hype of year 2009 and I guess it will continue to be for atleast the next couple of years. 2009 laid the foundation for the viral growth of these networks with the subscriber numbers increasing by millions and the features by trillions.

12 Hours, 2 Guys, 6 Cups of Coffee, 1 iPhone App
"Thai, salad or ramen?" It's lunchtime on a typical Thursday and it strikes us that millions of people all over the world are pondering the same question. This question is our launchpad, making us part of the thousands of people who wanted to build an iPhone app for "that." (lunchguy are you still following me?)

Unibody MacBook dips to $728 educational pricing
Not sure what you have to do to get edu pricing. Back in the day I used to hire UT students to buy Macs for my growing company. Today… Not sure. (That ain't no typo friends. That's a 2.2 Core Duo 2 MAC._

Apple's 7- and 10-inch iSlates to debut January 26? Wait, what?
A flurry of Apple-related tablet rumors surfaced over the weekend, that’s what! According to the latest rumors making the rounds Apple is prepping a 7- (and possibly a 10-inch) tablet called the iSlate for its public debut on January 26.

Top 11 — Yes, 11 — Movies of 2009 from Huff Po
Enough with top 10 lists. What's so special about 10 anyway? It's just a number, no more consequential than 9 or 11. Or even 14. I'm just kidding about 14. That's a ridiculous number. But what's wrong with a list of the top 8 movies of 2009? Nothing! So, because there's no place for number bigotry in a free society and because I couldn't figure out which movie to drop – to paraphrase Nigel from Spinal Tap – this list goes to 11.

Graphic: Evolution of Life on Earth
An amazing info graph of how we are all connected via evolution. As the scientist said about the religious interpretations of life on earth, "The debate is over, we've got the bones!" (Love that one.)

Video: the Known Universe by AMNH (American Museum for Natural History)
The Known Universe takes viewers from the Himalayas through our atmosphere and the inky black of space to the afterglow of the Big Bang. Every star, planet, and quasar seen in the film is possible.

Video: Never a Year Like '09JibJab
(And now for something completely different, as MP would say. JIB JAB rules the sarcastic roost. I had to watch this twice to believe it. Probably a few more shares in me as well.) Octomom. Balloon Boy. Tiger Woods. If there's one thing for sure in this world, it's that as long as people are acting reckless, insane and just plain stupid.

boat behind, kings of convenienceVideo+Music: Kings of Convenience, "Boat Behind"
It's hard to make a video that inspires these days. This one is fun, cute and builds to a great finish. And did I say cute. WOW. And the music is pretty cool to. Off to iTunes to hear some more.

Feedburner stats for real-time web
It’s been a feature request since day one (almost!), and we’re rolling it out today : analytics. Subscribers wanted to know how many feeds they susbcribed to with Superfeedr, while publishers wanted to know how many feeds from them are used in real-time, as well as how many subscriptions they generated.

@jmacofearth
permalink: http://bit.ly/just-click-it-5

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Dec 28 2009

Just Click It: Monday 12-28-09 (Seriously? I have this week off? Blessings All.)

Category: just click it (links), social mediajmacofearth @ 10:03 am

Screen shot 2009 12 28 at 9.50.27 AM Just Click It: Monday 12 28 09 (Seriously? I have this week off? Blessings All.)Mashable: HOW TO: Implement a Social Media Business Strategy
Just having a policy isn’t good enough — you need a plan to put it in place. Here are five areas to discuss when implementing a social media strategy.

The PEW Research Center: Current Decade Rates as Worst in 50 Years
Internet, Cell Phones Are Changes for the Better

NYTimes: Phillip Niemeyer | Picturing the Past 10 Years

Screen shot 2009 12 28 at 9.53.24 AM Just Click It: Monday 12 28 09 (Seriously? I have this week off? Blessings All.)

Marketing Sherpa: Consumer Behavior in the Mobile Channel: 4 Trends Marketers Should Note
Consumer use of advanced mobile technologies is on the rise, and marketers need to understand this behavior to develop their mobile marketing strategies. via @shoogie

Government Allowed Plane Bomber to Attempt Attack
A passenger who boarded Northwest Airlines Flight 253 in Amsterdam with attempted plane bomber Umar Farouk Abdul Mutallab says the would-be terrorist had no passport and was aided by a sharp-dressed man who claimed Mutallab was a Sudanese refugee, just one of a plethora of startling inconsistencies surrounding an incident that has led to ramped up security and increased levels of harassment in airports.

Advice for Healthcare Marketers to Start 2010 Right — Free eBook
Twelve industry bloggers to give their view on a deceptively simple question: “what would you recommend as the top learning strategies for Pharma and Healthcare marketers in 2010?

Watch VCs Torture Entrepreneurs!
For its holiday greeting, VC firm First Round Capital created a vide featuring its various startup entrenprenuers  — including the teams at Xobni and Mint.com

Avatar: The Making of the Bootleg
A (four day old now) spoof of all the “making of Avatar” videos out there. It makes fun of James Cameron’s 15 year journey to create Avatar. And yes, telesync versions of Avatar are available on BitTorrent now. And watching it that way is nothing at all like watching the movie in a theater in 3D.

Ruben's Tube (YouTube science experience with FIRE!)
The classic physics experiment involving sound, a tube of propane and fire. Created for Flash Forward 2006, but useful in any case where you are not allowed to have fire. I push through the tube …

How to Work a Crowd by Alexis Bauer (YouTube 5 minute presentation)
Ingnite: Control your own social fate and turn a room full of strangers into friends. via @michaelpearson

Texting Isn't The Distraction, Driving Is: A Parable For Social Business
The revolution is happening before our eyes, but we don’t recognize it, because it’s incremental. It starts with driving. Cruise control transfers regulation of your car’s speed to a computer. In some models, you can upgrade to adaptive cruise control, which monitors the surrounding traffic by radar and adjusts your speed accordingly. If you drift out of your lane, an option called lane keeping assistance gently steers you back. For extra safety, you can get extended brake assistance, which monitors traffic ahead of you, alerts you to collision threats and applies as much braking pressure as necessary.

How Many Ideas Do You Show Your Clients?
I read somewhere that showing your client the full range of your creative ideas during a project is important, the rationale being that the client is entitled to see the ideas coming from the creative professional who they have hired and invested in. While this approach has some benefits, in some cases showing too many ideas is counter-productive to the natural flow of a project. Proof of how imaginative you are can be shown in other ways.

5 Reasons to Learn Social Media from the Search Engine Journal
Have you ever noticed how many bloggers and social media marketers just tell people that they should go out try social media? How you shouldn’t worry about learning social it? That you’ll learn it on the fly and everything will be fine.

Checking your marketing activities for flat tires
One of the least favorite things that I see while driving to work each day is cars that have flat tires.  Nearly always, the driver does not yet know. They are cruising at their normal speeds and switching lanes — all the while, they are only rolling on 3 wheels.

What Matters Now! E-Book Edited by Seth Godin
Exciting news from our friend and supporter Seth Godin. As of  this morning,   What Matters Now is available for download. What Matters Now is an e-book Seth has put together featuring exciting and innovative thinkers from many different fields discussing some of the key ideas and terms of the world today.

Viral Thing: The Top 10 FAILs of 2009 (how did TIME Magazine get in on the FAiL?

Read more: http://www.time.com/time/arts/article/0,8599,1946999,00.html#ixzz0b1O8Hhhy

@jmacofearth
permalink: http://bit.ly/just-click-it-4

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