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May 17 2010

Just Click It Links for Monday 5-17-10: Microsoft IE, Facebook Privacy, Apple iPad

Category: just click it (links),social media — jmacofearth @ 2:08 pm

Mayors of Starbucks Now Get Discounts Nationwide with Foursquare
It had to happen. Foursquare is tying into Foursquare promotions. I saw this coming, but now I might have to join the movement… Nah… I'll check in on my own, thanks very much.

Check Your Facebook Privacy Settings With ReclaimPrivacy
Fighting privacy battles with Facebook, is like trying to protect your online data from Google. All I can say is, "Good luck." The rest of my advice is, "Be informed, and turn the shit off if you are worried about it. And if it *really* freaks you out, just quit using Facebook. And then get over it." But all my rants aside, there are some issues with Facebook's rampant use of your images, your "likes" and other information that they want to use and sell to third party vendors. I'd say these are worth opting out of.

How Facebook’s ‘Community Pages’ and Privacy Changes Impact Brands by Jeremiah Owyang
When JO speaks you need to listen. One of the smartest guys in social media and business metrics. Here's the nut:

Facebook has launched several new policies and features since the F8 Conference ‘Crusade of Colonization’ which has resulted in a large backlash from media around user privacy. It’s not clear if beyond the vocal media if users will leave the site in droves. Perhaps more importantly, Facebook launched “Facebook Community Pages” (read the official post) a feature that aggregates content from wikipedia and Facebook wall posts. Think of it as a cross between Wikipedia with user comments –sometimes unwittingly. These changes cause confusion for users, diminishing control for brands, and strains on the already torrid relationship between Facebook and brands.

What if FDR’s Ideas Ran the C-Suite and Your Social Media?
I can’t help to think his words and wisdom might serve us all now as we look for leaders — not dreamers — to change the world and get growing again.

Federated Media goes all Facebook for this Monday's SIGNAL.

Microsoft Needs to Stop Trash-talking IE6 and Just Trash It
Microsoft Australia has launched an online campaign to try to persuade people to stop using Internet Explorer 6. The campaign likens the browser to a carton of milk: you wouldn't drink nine-year old milk, so why would you use a browser of a similar vintage?

The iPad: Beautiful product demos, rich presentations & seamless syncing between HQ and travel
We’re not waiting. As soon as the iPad was unveiled, my team saw its potential and ordered a few. For $31 worth of apps, total, we’ve turned the device into a powerful way to show off our products and keep our travelers in sync with each other and our Austin HQ. Our Sales Directors, Client Success Directors and Market Developers attend around 30 total events per quarter, from the Bay Area to London and beyond. When they bring along fully-equipped iPads to each conference, show, meeting and client dinner, they’re bringing with them a way to enrich each interaction.

How To Get Verified on Twitter
Twitter verifies a limited number of accounts. There’s no guarantee that your verification request will be processed by Twitter. I know of several celebrities whose verification request was turned down by Twitter. Therefore, Twitter advises users to apply for a verified account only if they are under the threat of impersonation account.

And if you can't get Verified, you can go to an earlier post of mine
So If I Can't Get Twitter-Verified, I'll Just Create An Elite Club Of My Own

@jmacofearth
permalink:

Tags: apple ipad, bazaarvoice, communities pages, elite accounts, facebook, facebook privacy, facebook security, foursquare and starbucks, IE6, IE7, IE8, ipad-iway, jeremiah owyang, mayor of starbucks, microsoft, reclaim privacy, verified twitter

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May 05 2010

F-in Like It? Has Facebook's New LIKE Button Excited You? (A Better LIKE.)

Category: facebook fails,lifestreaming,social media,speed the web,tech opinion,tools — jmacofearth @ 9:47 am

I'm not trying to knock innovation where it lives, but calling Facebook the most innovative company on the web, and then announcing how hugely successful the LIKE-BUTTON already is, is… Well, a bit self-serving both for Facebook and the Social Media Media (SMM) that covers such new and powerful technologies. [If you are detecting sarcasm, I'm sorry, it was intentional.]

So let's look at just how innovative and powerful the new F-Like button is. I like to call it the F-in Like button, but that's just because I have my tongue firmly planted in cheek every time I see it. I keep wanting to ask, "But do you really f-in like it?"

So tonight on Read Write Web I used the button and here's what it looks like.

Wow, "be the first of your friends" is too enticing for words. So let's click this sucker and see what magic happens.

So immediately RWW gets a nice promo on my Facebook page.

With two handy backlinks. (Hmmm… is this about backlinking strategies to up site's SEO value to Google. Really?) One back link to the article I was so enthusiastic about and another to ReadWriteWeb's site. Helpful, unassuming. And another blip on my wall of social media miasma. [The second time I've used this word in a week. Probably not correctly this time, but just for fun. JFF!]

And then back on RWW's site my click has changed the button there as well.

Well, that looks pretty cool to me. BUT… do you think I could see the other 6 folks who liked it? Cause we might have something in common, we might want to chat about this topic.

Uh… Nope. But wouldn't that make sense? Instead what we get is a lot of Link Love for Facebook and RWW. [That's Search Engine Optimization talk for backlinks that give your page a higher value on Google.] Yes, I can use the comments to discuss this post. And I can use comments on my Facebook "share" post. But why can't I network at the higher level?

I think the reason has to do with commerce. If I use the F-in Like button to connect with other users, RATHER than jump over to the Facebook page, well, Facebook hasn't really gotten any value for placing the button there in the first place.

For newbies, who might be using Facebook as their primary and only social networking system, I can see where the simple LIKE button is a powerful way for people to begin sharing. Sharing through Facebook, that is.

My favorite "share" option is Friendfeed. A service that was bought by Facebook about a year ago. Here's how Friendfeed works for me.

Anywhere I go, on any page, regardless of if that site has enabled the F-in button, I click on a little quick link I have added to my browser bar in FireFox and Google Chrome. It looks like this.

And that's where the similarity ends.

My Friendfeed FEED has a lot more options for networking and discussing the topic. Here's what the same post looks like on my Friendfeed page.

You can see that I quoted a part of the article. And from this post, FF friends can re-share, comment, or bookmark my link.

So the F-in button is like Friendfeed lite, or Facebook link building simplified. But WHO goes back on their Facebook wall to find stuff they shared that they might want to read again? I know I don't. On Friendfeed, at the end of everyday, the system sends me an email with all of my scrivings for the day, all my links, all my tweets, all my posts and comments. It's truly my entire FEED online.

I pop in in my email archive folder and off we go. No worries of losing something valuable and no hassle of trying to remember how or when to back up my lifestream, tweetstreem, facebookstream.

Done.

@jmacofearth
permalink: http://bit.ly/f-in-like

Some other related posts:

Tags: backlinks, F-in Like, F-in Like Button, facebook, facebook button, facebook fail, friendfeed, intentional sarcasm, like button, link love, Read Write Web, readwriteweb, sarcasm, SMM, Social Media Media

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Apr 28 2010

Mashable Drops BUZZ from Their Masthead: "Yeah, Now I F-in Like It!"

Category: connections,lifestreaming,social media,speed the web,teaming & leadership,tech opinion,tech reviews,tools — jmacofearth @ 8:19 pm

[4-28-10: It's been 74 days since I looked in my Google BUZZ folder. Forgive me social media, I have a doubt... ]

Once the posterchild of hype for social-hype's sake, Mashable has dropped Google BUZZ from their masthead as well as ditched the BUZZ this button from the individual posts.

Back in the day, oh several months ago, when Google BUZZ sauntered on to the scene, social media news outlet, Mashable put in some encouraging words. In fact, the buzz, about Google and Mashable is that there was something going on between the two. The posts were fast and furious and mostly positive for Google Buzz. Mashable had a new tab, BUZZ, and a "fav" button for BUZZing your favorite post.

No more.

As seen above, the BUZZ has been dropped from the Mashable masthead. And where once there was a BUZZ badge, even that has all but vanished from Mashable's through line.

F-Like is the new "powerfull force" in social media. And Mashable is quick to jump into bed with Fast Company's most innovative company.

And the F-Like is showing up alongside the Tweet button in other places as well. Here is a screenshot from Posterous.

I'm already anticipating the campaign, or humor thread. "Like it? I F-in Like it!"

Well, all hail the mighty FB. And sorry Google, but it looks like the BUZZ kill was for real.

Note to Google: If you put some muscle behind WAVE we might start a trend or something. Otherwise, the WAVE is going to be more like a un-ridable swell.

@jmacofearth
permalink: http://bit.ly/de-buzz

Best of the BUZZ-Kill:

Note on Palm and HP Headlines: I'm pretty sure neither of them are going to make a big splash back into the mobile market, but we'll see.

Tags: Buzz Trend, buzz-kill, buzz-less, buzz-no more, buzzkill, F-Like, F-Like button, facebook, facebook like, Fav Button, google buzz, google WAVE, hp and palm, HP buys palm, is the buzz gone, like Facebook, mashable drops buzz, mashable hype, mashable kills buzz, Mashable masthead, palm and hp, social media hype, social media news outlet, social-hype, the like button, the new social media button, thrill of the buzz, wither google buzz

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The Folly of Facebook Ads: Why Are They So Crappy?

Just Click It Links for Monday 5-17-10: Microsoft IE, Facebook Privacy, Apple iPad

F-in Like It? Has Facebook's New LIKE Button Excited You? (A Better LIKE.)

Mashable Drops BUZZ from Their Masthead: "Yeah, Now I F-in Like It!"

∴ A Collaborative Space: WebEx, Go-To-Meeting, Skype, Basecamp (Teaming/Meeting Tools) ∴ Twitter Problem: How do you find enough interesting people to follow? Then how do you keep up with them? ∴ The Agile Mind: Construction, Evolution, Care, and Feeding Instructions for Mental Flexibility

Contact John McElhenney - All content ©2006-2010 - Theme by Tommaso Baldovino - Mod by Rick B | my flavors connector

∴ A Collaborative Space: WebEx, Go-To-Meeting, Skype, Basecamp (Teaming/Meeting Tools)
∴ Twitter Problem: How do you find enough interesting people to follow? Then how do you keep up with them?
∴ The Agile Mind: Construction, Evolution, Care, and Feeding Instructions for Mental Flexibility