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Aug 14 2009

You've Been TweeSpamed: How To Recognize the Scammers on Twitter

UPDATE 8-20-09: The cost for unfollowing lots of spammers with Twitblock is they will un-spam-follow you back. I lost 50 followers today, almost my worst day in Twistory. Man the next 100 is gonna be tough. More and more spammers showing up every day. I'm… just… so… dang… tired of TweeSpammers.

UPDATE 8-19-09: I just found a new tool that is going to make this process A LOT MORE FUN.  Check out TwitBlock.org. You can find your own rating and then analyze your account for hangers on and BLOCK the TweePunks and ScamTweeters. [Thanks to @LPT and @cc_chapman for this TwitterTool!]

Everyone is new on Twitter. Everything changes and everything stays the same.

On thing that doesn't change is the flood of scammer twitter artists leaching on to your account. Here's what they look like and here's what they do.

This is a collection of TwitterSpammers I BLOCKED from following me today:

Picture 25

Notice the last tweet was 2 days ago! For a tweeting tips service, you'd think they'd update at least hourly if not daily. Maybe they just don't have many good ideas yet. Notice the tweet is also nothing but a quote. [NOTE: QuoteSpam is alive and well on Twitter as well. After a while you tire of the people who think it is a good use of their time to cut and paste famous quotes into their Tweetstream. Well, it DOES up their tweet count, but the value of an Einstein quote to my daily interests is quite low. And if the quote is from Oprah... well, I think she stopped tweeting a while back.]

Picture 24

Let's see two biggies: 1. no avatar; 2. random letters for name. Only tweet starts with "Make Money…" If someone would build an app that immediately unfollows and reports all tweets that begin with "Make Money…"

Picture 23

Bad Twitter ID. Contains "f" and "_" to snag a real sounding name. But there's that first tweet again, with these magic words "internet marketers." And she's got "make money" in there too. Poor woman in the picture is probably a real estate agent and has nothing to do with this account. And lastly the last tweet was 21 hours ago. [Hey Twitter, could you give us a way to filter followers by "last tweeted?"]

Picture 22

And the "making money" with "sexy torso" approach. This one adds "get paid" as a nice come on. So let's see, we've got SEX, HEALTH and MAKE MONEY. It's the San Diego address that really sets off the alarm bells though… (just kidding on that one)

So there are two reasons these type of scammers join Twitter and follow everyone.

1. Just like spam, they believe that they can drive traffic to that "make money" or "teeth whitening" or "get out of debt now" link if you just click on it.

2. And they follow you in hopes that you will follow them back. [There's a funny consequence of Mr. 50k and his auto-follow auto-bot tool. He follows all the pornsters too. And he's SOOOO busy he doesn't even have time to look over his follower list.] And even if you don't follow them back, and I would suggest you don't unless you want a lot of their friends dropping by, they are hoping that visitors looking over your "followers" list and see their ID.

You can report these abusive accounts by forwarding the tweet onto the @spam account. Apparently someone at Twitter takes that responsibility seriously.

But please do BLOCK the scammers and save others from accidentally following them when they look over your stream of "followers." It may take you a bit longer to get to 100 or 1,000 followers if you are editing and blocking the scammers, but it goes with the territory. And until Twitter adds a BLOCK and REPORT AS SPAM function we'll just have to do it the old fashioned way. One follower at a time.

UPDATE 8-15-09: I think my very mention of MLM in my post about TweeSpammers got me a lot of MLM related crappo followers. I woke up this morning with this smiling face along with about 15 new scammers trailing my tweets.

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In discussions with @michaelpearsun last night we were wondering, if Twitter and Co. are touting their phenomenal growth curve, what would be their incentive to block people from creating multiple and bogus accounts? To Twitter's stats it's merely another user. As Michael said, "If you have 28 million users with a lot of spammers vs. 2 million users of very clean users the proposition is very different." So Twitter says, "Gosh look at our amazing growth. Yes, we know there are some people gaming the system, but look at the growth rate on our monthly page views."

And did you notice that to "manage" your twitter account you are forced to weed through users 20 IDs at a time. Now I'm thinking there are much better and more efficient ways of managing my users, BUT… for Twitter it's a ton of page views every time I go in, even just to clean out the spammers, Twitter racks up the stats. And what can we do about it, but comply and complain. Or not complain at all.

I prefer at least giving a little bit of feedback. (grin)

@jmacofearth
permalink: http://bit.ly/twitter-spammed

See also The Twitter Way, the collected posts about Twitter and Doing Twitter Right

A funny post from Mashable on the Top 25 most spammy Twitter Avatar images.

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Aug 10 2009

Accountability and Action in the BIG GOALS of 2009

Category: about me,social media,teaming & leadership,trust & reputationjmacofearth @ 8:44 am

Summer is hotter than ever. In Texas we have had more days over 100 degrees than under. How do you stay motivated to get out there and do it when it's so DANG HOT?

In that spirit I also want to be brief in this mid-quarter, heat of the moment, update. Here is my BIG GOAL update for August.

1. Simplify my mental tag cloud: My focus has been very solid. My concerns are when I spend a day focused on writing content and building graphics that don't lead to income. At the moment the consulting work is harder to come by. My pipeline is not full.
Action:
ROI (return on interactive work), I need to focus on what helps pay the bills not what floats my boat.

2 and 3. Control, filter and capture & Share my personal growth and journey: Uber.la has benefited from my acceleration on these goals. And I feel my work has been rewarded with over 4k per month visitors to my various blogging efforts and my nearly 7k Twitter followers. They aren't coming for nuthin. The more value you provide the more people will continue to listen.

4. Velocity and Agility: My focus is as good as I can remember. I have been using Hyper-focusing to GTD. Staying on a task through the burn/boredom level and getting it done.

5. Stress and Overwhelm Release: While there are still too many variables up in the air with income and finding the next team to join, I have not been allowing the process to get me down. I have not been needing as much coffee in the afternoon. I have not be gravitating towards naps, for the most part, and am enjoying still having energy and focus to burn into the deep 3's and 4's of the afternoon. (My usual slump time is 3ish.)

6. Spiritual simplification: my spiritual life is rich and full. Perhaps my improvement here could come from stepping away from the computer-as-creative-partner and getting back into the guitar, actually playing guitar. Get back into walks in the woods, or get the mountain bike tuned up. The heat is stifling at the moment, but swimming is always an option. And I have made trips to the stores to get the goggles and snorkel and fins that will help me do more types of swimming. So I could easily add this in. But as far as spiritual, well… my daily meditation has been fairly random. Perhaps I do the old 30-days-without-fail, in order to build a habit.

7. Open My Processes: I have been invited to 4 new community efforts. 1. I am now the social media chair on the board of directors of the Austin Interactive Marketing Association. 2. I have been invited to teach several tracks to a professional entrepreneur class in the coming months. 3. I was invited by Whurley to be the Get Real Officer on his crowd-sourcing plans for the city of Austin web site development, called OpenAustin.org; 4. I was asked to be a guest editor of inSocialmedia.com. I'd say from these gifts and the continued traffic and comment success on my blog that I am doing a good job of putting myself out there.

8. Spirit: Here's how I described it in my previous post, "I'm going to call this GOAL to the carpet and LABEL it as BIG. When I am creating music I am pretty sure that I am executing at my highest level."

So two weeks ago I took my family to California and played a live show at the Orange County Fair. That's pretty ACTIVE!

I could be doing more. I have two projects in the works that I am not making too much progress on. But my AC is busted in my music studio (whine) and I have not found the right repair shop to come fix it. Even though it's a GE, the GE service guy says they don't work on those kind of units. It's called a High Wall Split System. I have a different guy coming out next week.

9. Health and Fitness: a new break out category to serve up my procrastination and successes with getting on with the workout and losing a few pounds in the process. What I can say is I have upped my tennis play to 3 times a week. And I have no problem playing for 2.5 hours in the early evening heat so my actual fitness is fine. It's the weight that's less than fine.

Several things I have done more recently: I stopped eating any added sugar for a month. (No noticeable change, but I really liked how easy it was to say no to sugary deserts.) And I had an amazing breakthrough (two actually) with the back pain. First the big one: I was having some crippling, late night wake-up pains on my right upper and mid-back. My trapezius muscle on the right side was in constant pain. Here's what I learned last week after returning from California and having no back pain.

Once I returned to the pool with my family my pain returned with a vengeance. Hello! I was being really hurt by the twenty or so one-armed throws of my son into the deep end of the pool. "Like a 60-pound shot put," a friend said yesterday.

Overall aches and pains due to tennis. The days following on of these 2+ hour matches I am often struggling with stiffness and pains and require a small ibuprofen regimen over the next 24 hours. What I learned from a massage therapist who works on a lot of professional tennis players at Andy Roddick's academy is this. All tennis players deal with ongoing pain. Twenty-year old tennis players have personal trainers (hey maybe that would help me…) physical therapists and massage therapists to get them through their workouts and practice sessions. And what this woman told me was they all have pain management issues.

So my icing, heating, using ibuprofen, getting massage is similar to what the tennis players do when it is their full-time job. And last night I played another Men's league tennis match and smoked my opponent 6-3, 6-0. A nice, very nice, finish to the week. Not that winning is everything. But a trouncing is pretty fun. [Oops. Back to balance work for me.]

UberGoal: Do better. I'm awake. Happy. Working on stuff I love with people I care about. My family is happy and I am happy. It could be better, but it's pretty good right now.

Next Right Action: Persistence and accountability in all goals. Tangible results and tracking of exercise program.

That's the best I can do.

@jmacofearth
permalink:
http://bit.ly/big-goals-AUG

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Jul 12 2009

Guy Kawasaki Phone Home Your Integrity Is Calling < Ghost Tweeting Anyone?

Picture 45

Dear Guy,

On the 4th of July you created a new How I Tweet post. Well done. I think the first one, Just the FAQs was better written, but that's just me.

You make one comment in your newest post that needs clarification. When asked why people attack you for using Ghostwriters for your tweeting you respond, "Answer: Most are angry, little “SEO experts” who cannot generate content, so they try to generate controversy in order to drive traffic to their blogs or get other angry, little people to follow them."

You know this is not true. I have been a vocal opponent of anyone using ghosttweeters, but I am not an angry SEO expert. I am someone who believes in honest communication and honest use of Twitter/Facebook/LinkedIN whatever. And your Ghost Tweets suck. No way to slice it otherwise. You can defend WHY you do it, but it does not validate the lie. If the post comes from @GuyKawasaki it should come from YOU! The other four people, no matter how interesting they are, cannot represent your mind or your filter. They can hit a few good ones, but mostly it's just MORE TWEETS.

Your answer about the value of Ghosttweeters is interesting as well, "My attitude is: “As long as the tweets are good, why does it matter who posted them?

And that also is a lie. It DOES MATTER. The vocal opposition to YOUR ghosttweeting is specifically voiced to YOU the REAL GUY KAWASAKI and if you can't see that you have blinded yourself to the reality of the situation.

We the people who follow and love Guy K do not want tweets from others added in to the mix, "because they are good." I waste my time writing about the inane posts of your ghost tweeters, but they are not "good." Often they are irrelevant and my mind blips, WHY DO I CARE ABOUT POST MENOPAUSAL WOMEN'S SEXUAL APPETITES? And I notice that all FOUR of your Ghosts are women. (Hmmm.)

They are not you. And I am not an angry SEO expert. Nor am I merely hoping to attract new followers by voicing my dissent of your abuse of the public trust. You can not rationalize or answer away the fact that every Tweet with a ghost's initials at the end of it is NOT GUY KAWASAKI. So let your followers decide. Set up a @GUYGANG or @GUYSCREW (something about that one I like, sorry no apostrophes in user names) or @GUYANDCO and let us get back to the pure @GUYKAWASAKI.

You are using your brand as a marketing vehicle. For whatever, AllTop, Adjix… You are an important leader in technology and now social media. And now you are showing everyone that it's okay to use your name as a Twitter identity and the fill it with whatever you like, cause we'll follow anything. You have to proclaim and defend YOUR TRUTH over and over that this practice is okay. You even provide a nice search to allow people to filter the crap out of the GuyKawasaki stream. Well, thank you for that, but it should not be necessary if you Got Real again.

So as you renew your commitment to filling your tweetstream with bogus links and "good tweets" I will continue to tell you how disappointed I am that you continue to come up snake eyes!

Yes you can say UFM, but I want to Follow GK not GK+.

@jmacofearth (100% me 100% of the time, every single peep)
permalink: http://bit.ly/ghost-guykawasaki

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Jun 29 2009

Twitter is NOT an RSS Feed: Don't Auto Post Stuff to Twitter

Category: lifestreaming,tech opinion,tools,trust & reputationjmacofearth @ 9:35 am

Yesterday I wrote about trying to find and eliminate my own auto summary posts.

But this was not my first fumble with over-posting, or feeding one platform into another to create a cacophony of data.

Picture 8

Blip.fm is one of my favorite music discovery tools these days. And blip has a setting to post your TweeJay'd songs to your Twitter stream. Seems harmless at first. And kind of fun to be able to share what I'm listening to at this moment, with my Twitter friends. BUT… In examining what I was tweeting about and trying to discover the "value of the tweet" I quickly acknowledged that my blips, while fun for me, were probably not doing a lot for someone who is following me because of my incessant exploration and bread-crumbing of social media news, trends and strategies. So blip had to go. Today I still blip, but I keep the blips within the walls of the blip.

"Summary Links for 2009-06-29" These type of posts, like in the image above, provide no context for what the links are about, why they are of value, or ANYTHING about the content. Now if you follow blindly and are really hungry for anyone sending out their summary links, well, power to you. But in my infostream I look for links from people I know and who put some rationale behind why I the information is of value.

Picture 8A good example: Now my friend Rob tweets about a lot of different things. And many of them are not interesting to me. No worries. He does a great job of qualifying his random links like above, almost tagging them: Humor: Sports: Kobayashi [i have no idea who this is] Retires from Eating [actually gives us the punchline, ala the Onion] and then the link. Now this is one of Rob's tweets that I'm gonna pass up. But it is a high value tweet due to the fact that Rob is giving us the WHY and WHAT right in the tweet. Even not knowing who Kobayashi is, it's a funny tweet, just not that interesting to me. What you got for me next Rob?

And so, the important thing is to provide more information in the tweet to guide your followers to what THEY are interested in. I have clicked on VERY FEW "Check this hilarious link out" tweets. Today those type of links tend to be porn, spam or MLM offers. None of which I would admit to be interested in.

But there is a place for bits of information from businesses, it is just important that they are not robot posts. Here is a trio from the Harvard Business Review (one of my favorite tweeter-feeders).

Picture 11Now I already have the context of HBR. So I know these are somewhat scholarly articles. And amazingly all three are interesting to me.  Even with just the headlines and the link, these have the context of HBR.  If these came from someone I was not familiar with, someone who had not shown their high-value filtering capacity, I would be less inclined to visit any of the links.

So I'm not saying you can't use Twitter to post promotional links about your writing, product or service. But you must give some context for WHY that post is interesting. And as you go through your day of discoveries, I is nice to share your breadcrumb trail, "Here's an amazing post I found about BLIP.FM for Business."

That post I would probably want to read. Keep the focus on WIIFY (What's In It For YOU — your followers) rather than the more common, WIIFM (What's In It For Me — follow this tweet to help ME achieve my goals, sales, follower count.)

@jmacofearth
permalink: http://bit.ly/twitter-not-rss

Also check out my collected Posts on Twitter – The Twitter Way

[Guess I have to go Google Kobayashi, or I could click on Rob's link. Nah, Google it. Or wait, let's BINGit instead. (grin) ]

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A Collaborative Space: WebEx, Go-To-Meeting, Skype, Basecamp (Teaming/Meeting Tools)
Twitter Problem: How do you find enough interesting people to follow? Then how do you keep up with them?
The Agile Mind: Construction, Evolution, Care, and Feeding Instructions for Mental Flexibility

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