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Apr 28 2010

Mashable Drops BUZZ from Their Masthead: "Yeah, Now I F-in Like It!"

[4-28-10: It's been 74 days since I looked in my Google BUZZ folder. Forgive me social media, I have a doubt... ]

Once the posterchild of hype for social-hype's sake, Mashable has dropped Google BUZZ from their masthead as well as ditched the BUZZ this button from the individual posts.

Google BUZZ falls off Mashable's radar scope

Back in the day, oh several months ago, when Google BUZZ sauntered on to the scene, social media news outlet, Mashable put in some encouraging words. In fact, the buzz, about Google and Mashable is that there was something going on between the two. The posts were fast and furious and mostly positive for Google Buzz. Mashable had a new tab, BUZZ, and a "fav" button for BUZZing your favorite post.

No more.

As seen above, the BUZZ has been dropped from the Mashable masthead. And where once there was a BUZZ badge, even that has all but vanished from Mashable's through line.

F-Like is the new "powerfull force" in social media. And Mashable is quick to jump into bed with Fast Company's most innovative company.

And the F-Like is showing up alongside the Tweet button in other places as well. Here is a screenshot from Posterous.

Facebook's LIKE button

I'm already anticipating the campaign, or humor thread. "Like it? I F-in Like it!"

Well, all hail the mighty FB. And sorry Google, but it looks like the BUZZ kill was for real.

Note to Google: If you put some muscle behind WAVE we might start a trend or something. Otherwise, the WAVE is going to be more like a un-ridable swell.

@jmacofearth
permalink: http://bit.ly/de-buzz

Best of the BUZZ-Kill:

Note on Palm and HP Headlines: I'm pretty sure neither of them are going to make a big splash back into the mobile market, but we'll see.

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Feb 10 2010

What's the BUZZ Tell Me What's Happening with Facebook vs Google Buzz?

google buzz, facebook, buzz vs facebook

Poor Google social media smart guys. They have sooooo much momentum and so much "buzz" around anything they launch and yet they really have not had a home run.  And it's not that they haven't tried, they have: case Orkut = sharable profile. Jaiku = Twitter wanna be, and most recently the service I can't even get the advocates for the service to really respond to: WAVE.

So now enter BUZZ. Ho hum. Are you surprised that it doesn't sync with Facebook yet? Are you really surprised by that?

FastCompany tries to make news out of the launch, but comes up short with this scoring.

1. Media Integration: Buzz wins simply because it's easier to connect than Facebook. Well, at least to Picassa and Flikr and Twitter. (I'd actually score this for Facebook, cause you can integrate almost every account.)

2. Interface: Facebook wins. (Ha ha, we'll get to Facebook's new interface violations in a bit.)

3. Fun Factor: Facebook wins. (Yeah, it's a social thing after all. FB has games, causes, pages… Buzz has… well, g-mail.)

Okay so what's so great about buzz?

Screen shot 2010 02 10 at 5.53.35 PM Whats the BUZZ Tell Me Whats Happening with Facebook vs Google Buzz?

1. It's from Google. (Okay I think we've established that the Google umbrella offers little in terms of will we use it, will people flock to the party if we build a new party room bolted on the side of gmail?

2. Nobody's on it yet. (Are we really ready to start building our social networks again, on another service? Well, are you?)

3. It's got the big "so what" tag on it. What does buzz actually do that is interesting, unique or more efficient?

It might really be more of a competitor to Tweetdeck and Seesmic as a megaphone for initiating your tweets, bleeps, pings, wall scrivings and giving you some Google love in the process. *Might be.*

So what's the resistance?

Or for me, what's the value of spending time putting together my profile and my connections on Buzz? At the moment I don't see it. And I AM an early adopter, but not necessarily an early evangelist.

The part of Google I discovered last night when the "See Buzz in your G-Mail Account" link was not doing anything was this.

Screen shot 2010 02 09 at 11.02.07 PM Whats the BUZZ Tell Me Whats Happening with Facebook vs Google Buzz?

They might not get my mindshare with Buzz, but they got my Blackberry coming and going. I could care less about Buzz, frankly. But I want the WAVE to work, I just can't find anyone else quite as passionate about the WAVE as I am. At least not in my limited WAVE-lets here in Austin, Texas.

Let's see if anyone uses WAVE at SXSWi this year. I'm pretty sure you won't hear a word about Buzz. And I'm pretty sure you will still hear too much about iPhone apps and APIs and Twitter-enabled apps.

I can't wait to see how this pans out. Buzz – meh. WAVE – bring it!

@jmacofearth
permalink: http://bit.ly/you-buzz

Check out the Facebook Fails Index
And the mother of it all: The F-Bomb and F-Book: The F-Book Manifesto! [Facebook = F-Book]

Interesting note: Since I use FriendFeed to integrate all of my social networks, I wonder if I can add my BUZZ to FF yet? Or how soon will a WordPress plug-in like Sociable add BUZZ as a new option? Let's see: Jan 10, 2010, 6:24 CST.

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Jan 25 2010

Of Quote Tweets and Deadbeats: How Do We Keep the Party Started?

Category: community building,lifestreaming,social media,tech opinionjmacofearth @ 10:42 pm

Screen shot 2010 01 25 at 10.36.55 PM Of Quote Tweets and Deadbeats: How Do We Keep the Party Started?So… I make no bones about the things I don't like on Twitter.

Why? Well, we're all learning. We're all failing. And we're all getting back on the horse again. At least I hope we are.

Let me lend my perspective to the current state of the tweet.

The Twitter of Yesterday

In 2006 when I first joined Twitter during SXSWi, I was passionate and connected. I really DID want to know where my 10 followers were. I really DID care that they were going for coffee AFTER the Keynote but before the Frog Party. I really did. My company, Axiomfire, and my favorite team I'd ever been a part of, was over. Finite! Caput! Two of my followers and people I followed were members of that team, and to this day, still close friends.

By day 3 of SXSWi I had actually met one of my new Tweeple face-2-face and had lunch with them. We could not have been from further planets, but I still follow her to this day.

By day 4 of SXSWi the novelty of having my BB vibrate 3 – 6 times an hour was wearing thin. I mean I loved these people, but my goodness, so what if you are going to take a shower before heading out for more fun at XOXO bar. See the idea, back then, back in the day, was that Twitter would mainly be a phone app. (Ha ha!) Seems kinda funny now… Oh, wait. You said that 80% of all Tweets are from mobile devices. Oh… Nevermind.

The point I was aiming for was the same one I say to myself every single time Gowalla or 4square tells me "I am at…" about some one, I want to shout, "TURN OFF THE LOCATION UPDATES." If I want to find you using Gowalla or Dodgeball or MyPlanet or whatever else you're packin on that mobile computing device of yours, I'd a asked ya. Oh, I did ask you? Dang!

Let me put this another way. If I wanted to know you were going to the dry cleaners at 4th and Congress, don't you think I'd a checked the preference: [  ] please alert me for mundane updates 24/7?

The Reality of Twitter Today

block the false tweetersSo that brings up an idea for Twitter.com the Company to make some money. (We know they are still trying to figure that out.)

Give us powerusers, us sheep willing to pay for your service to kick ass, give us a power prefs setting. And here are my top opt-out prefs.

[  ] ignore all gowalla, 4sq, dodgeball, {insert new service name here} updates

[  ] ignore all autoDMs. Yep all of them! 100%.

[  ] ignore all quotes (if you didn't say it yourself, well… why tweet it?)

[  ] ignore all "using TwitCheck" type account validators (I unfollow these people anyway, but… please!)

[  ] ignore anything about "whitening" or "thousands of followers" or "sexy pics"

[  ] ignore any account without a bio or a bio link

[  ] ignore any account with < 2 tweets

[  ] ignore accounts without a geotag

[  ] ignore any account with 3x duplicate tweets (retweet offenders)

[  ] ignore any account with > 100 other people ignoring them

In a future post let's explore some "pounce" or "actionable" preferences that Twitter could implement.

@jmacofearth
permalink: http://bit.ly/retweet-offender

More interesting Twitter philosphy under The Twitter Way tab.

<add you're "ignore" prefs in the comments and I will add them to the list. >

Makes me think of a line of jokes we should start, "Back when I joined Twitter…"

"I only had 10 friends and AT&T didn't have any cool phones."

*/sloppy drum fill/*

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Jan 04 2010

CES Day One: Apple BUYS Twitter and Shows their Tablet Computer, the iSlate iPad

Category: iPad-iWay!,just for fun,social media,tech opinionjmacofearth @ 10:40 pm

FOR IMMEDIATE RELEASE:

Monday Jan. 4, 2010, Las Vegas
Following directly on the surprise release of the Apple iSlate iPad on opening day at CES 2010 in Las Vegas, Apple and Twitter announced Apple's purchase of Twitter for 2 billion dollars in cash and stock. Jobs says they will phase out all non-Mac OS apps and access to the popular microblogging service. "We liked Twitter from the beginning. And we think people will like it more on a Mac so in 2011 we will begin phasing out all access to machines running non-Apple OS services."

When Microsoft spokesman at CES, Haywood J Blow, was asked about Apple's daring move he said, "When the corporate customer starts asking for Twitter, we will buy or invent something like Twitter. Apple has not won this war yet." Shares of MSFT, DELL, HP all fell sharply in after-hours trading.

Tweetdeck and Seesmic announced their immediate support of the move saying it would reduce their development costs and give the end-user a more mac-like experience. Google had no immediate comment but shareholders voted to up their purchase of Apple stock by 20% a year. And a new version of Mac-only Google WAVE was also rumored to be only a few months down the roadmap.

Asked for a comment, the creator or Tweetdeck Iain Dodsworth said, "I'm a Mac. And all of our developers are on Mac's so why wouldn't we be the first open Twitter client to close down other platforms? By the end of 2010, if Windows is still the dominant computing platform, I'll start using Seesmic and Hootesuite. Seriously!"

Michael Dell was contacted via his iPhone after the announcement, but offered no comment. He did update his Twitter status with this "Oh, that's funny. I think that guy's been writing about Dell for over a year now, ever since he left." Bill Gates' iPhone was forwarding calls to his Google Voice account.

@jmacofearth
permalink: http://bit.ly/apple-CES

Even before the announcement Apple's new ad campaign was plastered across the CES walls today read, "Of course, tweeting is Better on a Mac."

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Next Page »


social media innovation group

future posts

A Collaborative Space: WebEx, Go-To-Meeting, Skype, Basecamp (Teaming/Meeting Tools)
Twitter Problem: How do you find enough interesting people to follow? Then how do you keep up with them?
The Agile Mind: Construction, Evolution, Care, and Feeding Instructions for Mental Flexibility

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