Facebook is your interface to 800 million potential customers, but also know that your customers are all on Facebook. So you might start treating Facebook like a communications channel instead of a broadcast network. It's it's why we call it "social" media.
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To Be a Leader In Social Media… "Tell me where you participate." (BTW: LinkedIN is not enough!)
If you want to lead in social media, get social. If you want to become a thought leader, then share what you've learned in the process of doing rather than thinking about doing.
Results of my 2012 Evolutionary Online Marketing Plan: Um, Excuse Me, Are You Listening?
But nothing, in this economy, or political climate, or "social media hyped" economy is actually driving business. And my guess is, I'm not the only one struggling to scrape up even the smallest glimmer of a lead.
Social Media Workflow: What's Your Daily Cadence for Sharing on Social Networks [infographic]
How do you *use* your social networks? Are you at play on Facebook, or workin it like a professional? // In this drawn infographic, I'm attempting to capture my Input and Output process and cadence for social networking.
Twitter ROI Breakthrough: Can Small Business Use Twitter to Make Money?
Try something. Tweet a coupon on Friday morning and again on Friday afternoon for a Family Pizza Deal, DELIVERED. (Insert your business proposition.) Let it fly. Time spent: 5 minutes. Cost: ?? nominal. Sales: track them. ROI = anything you make from your deal or coupon.
