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  • “We Googled You” : What You’d Better Know About Your SERP on Google
  • #SXSW or #SXSPorch: Sour Grapes, or So What, Why I Love SouthBy and Will Miss It This Year
  • 11 Steps to Transforming My Facebook Masterplan: Reach and Engagement
  • 2011 INFOGRAPHIC on Uber.la < the social media strategy blog stats
  • 5 Key Email Marketing Trends from the 2014 Swipe File – via ExactTarget
  • 6 Step Process for Refreshing Your Online Content
  • 6 Step Twitter Growth Process: Results of my #SXSW Uber-Follow Plan +753
  • 8 Social Media Steps & 5 Goals – The Simplified Social Media Plan [INFOGRAPHIC]
  • A Boy and His Cat: Two Moments of Syncronicity
  • A Highly-Biased First Look at the Apple iPhone 8 and ATT Customer Service
  • A Psychology/Plan That’s Thousands of Years Old
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  • About
  • About Uber.la
  • Adobe’s Creative Cloud TAX: Will You Pay It, Again and Again
  • Apple Is Not Like Sony: What Does the US Do Really Really Well? (keep creativity in education in America)
  • Apple Music – Can They Get Streaming Music Royalties Right?
  • Apple Spring Anticipating Another Wave of Innovation: Phones, Laptops, Tablets
  • Apple Support Wins Customer Service Gold Star: Go Apple Genius!
  • Apple Watch 2.0 – The "So What" Review
  • Apple Watch Review: My 30-days as Dick Tracy
  • Apple Watch Series 4 Review: Dreaming of the Series 5 Apple Watch
  • As Twitter Has Gone to Algorithms – Our Reach and Engagement Has Been Killed (UPDATED)
  • Authorization Backlash: Why Facebook and Twitter Account Authorization is Faltering
  • Become a Social Media Rockstar, Strategist, Thought Leader: The Quick Path
  • Best-of Content Marketing eBooks – Filayed & Digested
  • Biohacking Your Health for Longevity and Optimal Performance (@PaleoFX – day one)
  • Biohacks and BioPacks: What’s Your Health Stack?
  • Blogger Manifesto: 1. Write; 2. Submit; 3. Converse; 4. Be Nice
  • Bogus Posts Starting to Show Up in Social Marketing Channels (New Twitter Spam)
  • Bored With Branding or Adverse To Being Branded? [UPDATED]
  • Bungle in the Jungle or What’s In a Snipe: Graham’s Hierarchy of Disagreement
  • Buying a New PC, and Wondering About Macs vs Windows
  • Cadence: Updates, Milestones, and Execution – Extreme Project Management
  • Can Microsoft Deliver?
  • Can Social Media Drive Retail Sales?
  • Capture and Share Your Experience to Become a Leader: the Blogging Path
  • Career Path Template: It Is That Time of Year Again
  • Changing Course for Uber.la
  • Coaching
  • Contact
  • Content Is Still King: Driving Traffic to your Site with Search and Social
  • Content Marketing Analytics and Pop Quiz
  • Crack the Motivational Code: Put a Ding In Our Universe and Your Team’s Universe
  • Crazy Little Thing Called Love: If You Can’t Say Something Nice… Well, Shout It
  • Creative Reading List & Book List
  • Critical Path Strategies: How Are You Getting Things Done? What Are You Cutting Out?
  • Cutting Deep to Find Your Genius
  • Data Selfie – What the Internet Marketers Know About You
  • Dear Google
  • Dear Graduate – a Toolkit for Learners and Job Hunters
  • Dear Huffington Post, WTF Is Going On with You? (IGNORED – 9 Months)
  • Dear Uber: Uber.la Is For Sale (Let’s Dominate Uber Los Angeles)
  • Death of the Social Media Strategist: Overselling & Underperforming from the Start
  • Defending the Indefensible: Do You Spam? Do You Auto-Bot?
  • Defining Social Media: Online Marketing + Social Networks = Social Media
  • DELL GREEN? How Dell Dropped Their Biggest Green Initiative
  • Dell Launches @DellCares on Twitter, Will the Peeps Come?
  • Dell’s Roadmap for Recovery 2016: The War Room Strategy
  • Demand Generation and Acquisition Strategies of Digital Marketing
  • Digital Marketing DNA: First, Get the Basics Right
  • Disciplines Of Social Media
  • Distracted by the Metrics: How to Make Sense of Your Google Analytics Numbers
  • Do the Dead Still Tweet?
  • Do You Play On Social Media Sites? Are You a Playa? Are You "Workin" It All the Time?
  • Do You Write? Here’s How You Can Move Your Writing Forward
  • Do Your Slides Resonate? How Slideshare Sets a Higher Standard for Your Presentation
  • Doing Social Business: What’s Everyone Else Doing?
  • Drawing the Circles Around LinkedIN Contacts – Social Media for Business of Any Size
  • EHealth Your Time Has Come: Telemedicine for the rest of us
  • Email Hijack
  • Empire Building with Social Media: What You Should Be Doing
  • Epiphanies
  • Even the Smallest Detail Says Something About Me
  • Everybody Wants Something From You, What Do You Want?
  • Examine Your "Trust Network" – Time to Come Clean on LinkedIn
  • Excuses, Temptations, and Laziness Along the Path to Wellness
  • Expert Not Found – Social Media is About Being a "Student" not a "Guru"
  • Facebook Angst: Are We Just Whining? Or Does Facebook Suck?
  • Facebook Business Pages: Why I Killed Mine & Why I Just Rebooted It
  • Facebook Fail, Facebook Flail, Facebook Business Is Essential & Bad
  • Facebook Fx Up! How Many Ways Can Facebook Blow It and Ignore Its Users?
  • Facebook Has a Problem with Fake Accounts and Scammers
  • Facebook Philosophy: It’s How You Choose to Use It
  • Facebook Privacy: the Myth, the Changes, the Confusing Privacy Settings
  • Facebook Reach 2014: How Facebook Is Killing Itself
  • Facebook Scams? HiJacking Giftcards on Facebook? (RAYBAN, OAKLEY, APPLE)
  • Facebook Zeros In on Killing Non-Paid Reach
  • Facebook’s Big Brother Move: Where We Are Headed in Digital Marketing
  • Facebook’s Community Value is 5% of 5% or 0.25% < A Failure to Communicate
  • Facebook’s Community Value is 5% of 5% or 0.25% < A Failure to Communicate
  • Facebooks Ipo
  • Falling Social Stats: Why Write About Digital Marketing?
  • Fire + Water (Memorial Day Remembrance)
  • Fire Everything! – Social Media Rules of Engagement – Twitter Facebook LinkedIN Convergence
  • Fitness and Health Information / Links
  • Free Again: Uber.la Resets in the Positive Direction
  • Friends, Tweeps, Links and Groups: Placing Value On Community and Friendship
  • Funny Thing About Digital Marketing Analytics
  • Get Into Your Mess: Cleaning Can Be a Distraction
  • Get Your Twitter List On
  • GMail is Broken: How Long Will Google Leave Users Hanging?
  • God, Please Save Twitter from Itself
  • Going Big on Twitter
  • Going for the One on Google Search is Just a "Phrase Match" Away (Own It!)
  • Going short (are you what you can communicate in 140c?)
  • Going TRIBAL: The Foundations of an Active Community Site
  • Google Is More Than Just Search; How the G+ Team Is Out to Change Own the World
  • Google Organic Search: the Top 10 Steps of SEO Prioritization
  • Google Page Rank: What You Know and Don’t Know Can Hurt Your Business
  • Google Takeover
  • Google Tools
  • Google+ Circles: Understanding Your Public vs Private Social Networks
  • Google+ Micro-Review: If Drinking From a Fire Hose Entertains You
  • Growing a Flock of Followers on Twitter
  • Growing Your Google+ Influence: the BIGGEST GOOGLE PLUS tip
  • Happy Friday Moments: Just For Fun #tgif #friday #happy #happyfriday
  • Has Apple Lost the Path of Technology Leadership?
  • Helen Mirren is Too Sexy for Facebook, SRSLY?
  • Here Is How Social Media Works: Small Business Case Study
  • hilarious gifs and movies
  • Holiday Fitness Plan: No Belt Loosening Habits Here
  • Homeless Hotspots in Austin, Texas: Told From All Sides #SXSW 2012 and #HHSXSW
  • Homeless Hotspots in Austin, Texas: Told From All Sides #SXSW 2012 and #HHSXSW
  • How @formulists Killed the Value of the Twitter LIST
  • How Are You Winning In Social Media? (Chart)
  • How Can a Social Media Strategist Help Your Business? How is Your Social Plan Evolving? (VIDEO)
  • How Can I Help You Kick Ass? Top GTD & Productivity Tips from the Last 5 Years
  • How Does Facebook Suck? If It’s Free You Are the Product
  • How Entrepreneurs Succeed: Learning the Hard Way That An Idea Is Not a Business
  • How Facebook Committed Suicide (Monetization Ain’t Everything)
  • How Social Media Can Change Your Business – Social Media Strategist Notebook
  • How Streaming Music Sucks the Life Out of Music
  • How To Fix Dell.com – And Dell’s Branding Crisis (Un-concreting the Cow Path – Revisited 1-19-12)
  • How To Generate Strategic Content for Social Media?
  • How to Get Useful Business Information Out of Twitter: Hashtags for Social Media Research
  • Humanizing Twitter: How to Work It Good
  • HUMOR: The Final Tweets of @j_tsar the Boston Bombing Suspect 4-19-13
  • Hyper Connected
  • i’m not political
  • I’ve Gone Electric: My Comprehensive Review of the BMW i3
  • If Not Google Plus – Where Will We Find a Facebook Alternative?
  • Improving the Signal-to-Noise Ratio in Life and Social Media
  • InBox ZERO is MINE! I am an InBox ZERO Hero!
  • Index
  • Influencer Marketing Primer
  • Influencer Marketing Primer
  • Information AND Experience in Digital Marketing
  • Infostream Strategies
  • Iphone 5
  • Is Blurring the Lines Between Business and Creativity Acceptable? re: writer, musician, marketer
  • ISteve Jobs
  • iSteve Jobs (updated April 2019)
  • It’s Not ADD Mom, It’s Attention Deficit Trait – I’m Learning To Be This Way
  • It’s Not ADD Mom, It’s Attention Deficit Trait – I’m Learning To Be This Way
  • John McElhenney
  • Just Click It
  • Just Click It Links for Monday 5-17-10: Microsoft IE, Facebook Privacy, Apple iPad
  • Just Click It; Social Business, Conversation Index, FourSquare, Too Much Listening Can Kill Your Business
  • KISS: Why the PC Players Should Follow Apple’s Lead
  • Know Your Social Media Referral Sources & Refine Your Mix
  • Labeling Something Social Media Doesn’t Make It So
  • Laptop Battery Maintenance and Optimization Laws: How To Get More From Lithium Ion Batteries
  • Leaving Facebook for 99 Days – Recovering the Creative Energy
  • Let’s Meet Up Somewhere Other than Facebook – alternative streams of connecting
  • Let’s Talk About "Commerce" on Facebook, Not Impressions or Branding but SALES
  • Let’s Talk About Your Evil Plan(tm) – Yeah, But What Else Are You Doing?
  • Lifehack Quickie: Off-time Strategies
  • LinkedIn is Dead
  • LinkedIN PRIME Network Referral Request: Trust, Projects, Combined Forces, Revenue
  • LinkedIn Publishing Platform? My First 15 Posts and Results
  • LinkedIN’s Viral Social Aspect: cSM or rSM – Trolls in Action (Case Study)
  • Livening Up Facebook: The Next Generation
  • Losing My Way on Dell.com < How the Retailer Still Confuses and Coupons Us To Death
  • Love Money
  • Love Valentines
  • Loving the Body: Size, Weight, Color, Age, Fitness, Happiness
  • Managing the Information Overload of Social Media
  • Marketing w/ Social Media: The Social Media Fairies
  • Master Tweeters Have Become Auto-Bots: @chrisbrogan and @guykawasaki Please Stop!
  • Mental Jujitsu: Nothing Ever Works Out, Get Over It and Get to Work
  • METRICS: Online Marketing vs Search Engine Optimization
  • Microsoft Retail Store – REALLY? The Dream of a Windows World SERIOUSLY?
  • Mid-Year 2013 Marketing Blog Metrics, Do You Know Your #Blogging Goals?
  • Minor Blip in my CLOUD: When "Unlimited" Has Undisclosed Limits (A2 Hosting Pulls My Plug)
  • Moore’s Law and Apple’s Laptop Problem
  • More Sales Not Conversations: Social Media Needs To Get Real
  • Music Discovery and Community – a Sub-Semantic Connective Network
  • My Dell Hell Revisited – A Modern Consumer Fable
  • My Dumb Apple Watch: A Pet Peeve
  • My Little Apple Watch
  • Not Uber Austin
  • One Step Towards or Away from My Fitness Goal
  • Online Collaborator’s Toolkit: The Sharing Tools You Need to Web It Up!
  • Online Customer Flow Chart: Do You Know What Your WIN PATHS Are?
  • Open That Link Now: Don’t Hesitate Tomorrow May Be Too Late
  • Opening to the Poetic In Your Life: Poetic Listening
  • Paying Attention to the Here and Now: Real-Time Analytics
  • People of Earth: Google Has Left China: Winston Smith Is Not Happy
  • Personal Branding, What’s In It For You?
  • Plague, the Viral Social Network
  • Pointing Your Arrow: The Artist’s Way to Happiness
  • Positive Momentum: How Do You Generate Your Forward Thinking?
  • Pushing the River: Social Signals and Influencing the Stream in Real-Time
  • Quotes
  • RE: The Death of Pay Per Click Advertising (PPC): Not So Fast, Let’s Examine
  • Reading List
  • Ready to Start Over with Google+? The Good News About Refining the Conversation
  • Reconsidering the Purpose of my Apple Watch
  • Referral Traffic Insights: How Did You Find Me Here?
  • Repeat After Me: Social Media Affects eCommerce, Yes It Does…
  • Resetting Facebook: Expectations & Priorities vs. Procrastination
  • Resetting Priorities: "You have no events scheduled today."
  • REVIEW: Google Domains – Good Bye GoDaddy, Good Riddance
  • Revitalizing the Professional Social Network: Where Do You Get Social?
  • Rise of the Social Media Peer Group (SMPG) Is Social Media in the Top Office?
  • ROI ROI ROI and Social Media; We Need to Have This Discussion Again
  • Saying Thank You and Pressing On With the Social Media Marketing Work At Hand
  • Saying Thank You and Pressing On With the Social Media Marketing Work At Hand
  • SEARCH: Clarity About SEO vs PPC
  • Seeking and Influencing the Online Drivers in Social Media
  • SEO & Search in a Social Media World: Top 16 Content Tips
  • SEO is Dead. Is SEM Dead Now Too?
  • SEO Ranking Factors Report from Searchmetrics 2014 – A Quickie
  • SEO: You Have to Know Your Search Engine to Understand How to Optimize – Content Marketing
  • Signs You Might Be Working Twitter Too Hard: Or Not *Workin* It At All
  • Sing At the Top of Your Range; Creative Artist Letters
  • Sirius XM Radio Sucks – Here’s Why
  • Sitemap
  • sitemap
  • Snapshot of My Referral Traffic
  • Social + Media: Two Simple Words Combined (and the Skechers Social Media Showdown)
  • Social Advertising Benchmark Report, Facebook Results
  • Social Business ROI, Lead Generation in 75-seconds (VIDEO)
  • Social Creative Content: Simplifying My Passion For Social Media Marketing
  • Social Marketing Strategy: Thinking Beyond the Page (VIDEO)
  • Social Media Blowback
  • Social Media Communication Style, Listening, Responding, Conversing: Chat, IM, TXT, facebook, Twitter
  • Social Media for Small Business: Case Study – yourhoneymoonguru.com
  • Social Media is Pool Party – Drop the Agenda
  • Social Media Marketing Basics & Best Practices
  • Social Media MBA – The Reading List
  • Social Media Referrals, What’s Working for Your Business?
  • Social Media Strategist Notes: You Blog, Right? Tell Me Why Not Again – Career Path Planning
  • Social Media Workflow: What’s Your Daily Cadence for Sharing on Social Networks [infographic]
  • Social Media, Yeah… What Else You Got?
  • Solitude and the Artistic Temperament
  • Sometimes We Miss: Other Times We Are Like Birds on a Branch Together
  • Sorry, Nobody Reads Your Blog: Get Over It and Get On With It!
  • Sorry, Nobody Reads Your Blog: Get Over It and Get On With It!
  • Sorry, Nobody Reads Your Blog: Get Over It and Get On With It!
  • Sorry, Nobody Reads Your Blog: Get Over It and Get On With It!
  • Sorry, Nobody Reads Your Blog: Get Over It and Get On With It!
  • spiritual funnies
  • Steve Jobs Was Right About Tablets: But Is the 3rd Device a Keeper?
  • Stop Talking: Do The Work, Don’t Talk About Doing It
  • Supporting a Non-Profit for 2013: Resist Attack Foundation
  • Swot Review
  • Tech Cartoons As-they-happen: Lab Coat
  • Tech Room 2014: TOP 10 SCI-FI MOVIES of ALL TIME
  • Teens on Social Media – The Kerfuffle.
  • The 2011 Round Up and 2012 Trends to Watch in Social Media Marketing
  • The 4 Inflection Points of Social Marketing: Accelerating the Sales Funnel
  • The 7 Connective Practices of a Tribe – How To Build and Support Shared Plans
  • The 8-step Social Media Strategic Plan – Simplified [INFOGRAPHIC]
  • The Almost Non-Review of the iPhone 7 Plus
  • The Art and Science of the ReTweet; or ReTweeting with a Twist
  • THE BASICS of Online Marketing (Social Media, Search Engine Marketing, eMail Marketing, Content Marketing)
  • The Basics of Social Media: Audience, Conversation, Conversion, Community
  • The Big LinkedIn Miss: Real Referral Networking
  • The Cloud the View and the App (a fable)
  • The Creative Impulse: Easy to Contain, Easier to Kill
  • The Cult of Brand: How the New Mini Continues to Capture Hearts and Minds
  • The Day After a Viral Hit
  • The Day After Apple iPad-Day Hangover: Why Am I Typing On My Laptop?
  • The Digital Marketing Offer: Cost = Nearly Free; Value = Priceless
  • The Downloadable eBook Problem: I Have the Answers
  • The Facebook Trap: A Black Hole of Time and Loss
  • The Fallacy of Just-In-Time Learning: We All Know Everything (Just Google It)
  • The Final Word on Twitter Influence, Reach, Ratios and Ads
  • The Google Takeover! How Many Ways Do You Google? Assimilation!
  • The Huffington Post LIE
  • The Internet of Interaction, Not "Things" NO IoT
  • The Intertwined Cycle of SEO and SEARCH: A Quick Guide
  • The Liability of Ignorance: How, Where, and When To Join a Social Community
  • The Next Interruptive Innovation from Apple’s iPad Has Yet to Be Invented, But We’re Working On It
  • The Pinterest MISS: What "Authorization" Do You Use? Does It Matter?
  • The Power of Brand and the Brand Power of BMW
  • The Problem with Social Media ROI and the PR Agency’s Dilemma
  • The Problem with Twitter.com; Why Are Good Tweeters Dropping Like Flies & Not Flying Like Birds?
  • The Rising Cost of Online Social Media Influence & The Value of a "Social Influencer"
  • The Risk of Social Media Success
  • The ROI of Social Media – It’s Easy, Right? (return on investment)
  • The seven immutable "blogging" rules to keep in mind and then crush!
  • The Shame of the Spammy Tweeter
  • The Simple Strategic Plan for Social Media Marketing
  • The Six Pillars of Online Reputation and Brand Management
  • The Social Economy: I’m Trying to Give It Away, What’s the Problem? (So Is Everyone Else)
  • The Social Media Relevance Test: G+ Is Failing
  • The Social Sharing Golden Rule: "And What Excites You About That?"
  • The Top Social Media Posts of 2012
  • The Trouble w/ Browsers: Chrome, Firefox, Safari & Oh-So-Maligned IE (maybe Opera mobile)
  • The Twitter Bubble: Are You Feeling Influential?
  • The Twitter Problem: We Love This, But What Are We Going to Do For Money?
  • The Twitter Problem: We Love This, But What Are We Going to Do For Money?
  • The Twitter Sniper and the Collapse of My Empire of Followers!
  • The Twitter Way
  • The Twitter Way Book One Life
  • The Unhappy Reality of Twitter Advertising
  • The Value of the "Social Influencer"
  • The Value of the “Social Influencer”
  • Tired of Facebook Even After a 99 Day Hiatus
  • To Be a Leader In Social Media… "Tell me where you participate." (BTW: LinkedIN is not enough!)
  • Tomorrow Morning
  • Top 25 Website Tune-Ups – An Uber.la Quickie
  • Top 5 Referrers to Your Site? Name Them. Go!
  • Top 5 Social Marketing Posts This Quarter – Black Friday Special
  • Truth, Transparency, and Trust: Establishing Our Connection
  • Tweetdeck: Using Filters to Remove Unwanted Tweets (VIDEO)
  • Twitter 101: Hashtag Discovery & Business: How-To Do Social Media Marketing Research
  • Twitter Blocking: "Sorry, you can’t follow the user (because they’re blocking you)"
  • Twitter BS: DM Auto-Responders and Who To Follow *NOT*
  • Twitter Death – Suspended Accounts: FEAR THIS "Your account is currently suspended"
  • Twitter Discovery Simplified – Who To Follow & How to Find Them
  • Twitter DM Problems – Spam Invading Our Twitter Inbox
  • Twitter Exploded and Examined, Part 1
  • TWITTER FAILS: Harken Tweeps Thy Tweeting Days are Numbered, The End Is Nye
  • Twitter Falling: Top Four Failures So Far
  • Twitter for the Win (Using Twitter.com vs Tweetdeck)
  • Twitter Guide: The PowerUser Edition – Tweetdeck
  • Twitter Is Dead: You Can Help Save Twitter
  • Twitter Jail: What is it? What are the rules? How do I break out?
  • Twitter Jail: What is it? What are the rules? How do I break out?
  • Twitter Lists Demoted, Twitter Favorites Promoted, NEW TWITTER Changes the Game
  • Twitter Lists: Recovering the Magic of Discovery on Twitter
  • Twitter Power Strategy
  • Twitter Signal to Noise Ratio: Trying to Find Meaning & Losing Friends
  • Twitter Spammers the Simplified Version
  • Twitter Strategies: a: "team follow-back" b: follow everyone c: be a good tweeter
  • Twitter Strategy: Are You Using Twitter Efficiently
  • Twitter Tools Matrix
  • Twitter’s Two Fatal Flaws: And My New Fake Account
  • Two Strategies to Make Twitter More Engaging
  • über.la ::: just breathe
  • Uber.la 2.0 / Lifestyle / Lifehacks / Technology / Gadgets
  • Uber.la Rebooted
  • Ultimate Digital Marketing Consulting Proposal – Overview
  • UPDATE 4-29-09 Dell’s Adamo Is Cold Black Steel – 85% Still Say "So What!"
  • Visualizing the Web: Personas (Metropathologies) by MIT’s Aaron Zinman
  • Visualizing Twitter Again: I Tweet Therefore I Am
  • Visualizing Twitter Part Deux: I Tweet Therefore I Am, Or Must’ve Been Awake!
  • Vocation and Passion: Letters to a Young Creative Artist
  • Want Your BLUE iTunes Icon Back? (Yosemite OS X Fix)
  • Wellness: Baby Steps and Clear Intentions
  • What Can I Do For Others Today? The Coffee Consulting Offer – No Catch.
  • What Have You Tweeted for Me Lately? *or* Burnout In Twitterville (update 5-15-10)
  • What I Want In An Apple Watch 3.0
  • What Is Click Bait? How The Huffington Post Will Ape For Your Clicks
  • What Is Your "Always On" Technology? How Should I Reach You Right NOW?"
  • What Will You Make Your Life About?
  • What’s All This Hashtag Stuff? If You Don’t Tag It, They May Never Come!
  • What’s Killing Stumbleupon? A March Towards Extinction
  • What’s My Superpower as a Digital Marketer?
  • What’s Driving Your Traffic? Do You Know Your Top 4 Sources?
  • What’s Wrong With Twitter?
  • Whats Your Plan
  • When Did Social Media Become So Unsocial?
  • When Your Cool Mobile Carrier (CREDO Mobile) Hits the Eject Button
  • Where Do You Pay Attention – The Cost of Attention Deficit and Economic Recessions
  • Where We Get Our News – Is It Easily Faked?
  • While Writing a Post About the iSlate… TechCrunch Goes Down with a BANG BOOM!
  • Who Are You Eating With? Notice Who You Are Inviting To Lunch
  • Who Needs a Social Media Strategist In This Economy? What’s The Value Proposition?
  • Who Needs a Social Media Strategist In This Economy? What’s The Value Proposition?
  • Who You Follow On Twitter Says More Than You Think
  • Who’s Afraid of Big Bad Google? – Still Lots of Room for Innovation
  • Why and How Twitter is Killing Itself
  • Why Are We Losing Men’s Voices on The Huffington Post? Why It’s A Big Issue.
  • Why Can’t We Debate Honestly About Today’s Political Morass?
  • Why Dell is Losing the PC Marketing Wars and Who Is Winning
  • Why Google+ Is Not Competing Against Facebook; The Google+ Platform Play
  • Why I Blocked Chris Brogan, Back
  • Why is Facebook Advertising So Bad for Business?
  • Why Is TrueTwit Still Alive? And How They Have KILLED the Direct Message on #Twitter
  • Why Is Your Tweet on Repeat? No Reply Necessary.
  • Why It Would Suck to be Dell or HP Right Now: Apple, the German Car of Consumer Electronics
  • WHY TWITTER? My Client Doesn’t Need to Be ON Twitter, Right?
  • Why Wouldn’t I Share My LinkedIN Strategy With You: My #1 Blog Tip
  • Why You Probably Will Not Own an EV (A Harrowing Day w/ the BMW i3)
  • WordPress 4.2 Added Emojis – You May Want to Remove that Sh*t
  • WordPress Security Issues And Their Fixes
  • Words vs. Design: What is Content, What Is Information Architecture?
  • Work Life Balance and Survival; It’s Up to You to Grab It
  • Working Nights and Weekends: Social Media, It’s a Trap!
  • Writing for Your Life: How You Can Regain Clarity and Confidence
  • WTF Happened to LinkedIn? Referrals Drop 75%!
  • You Are What You Tweet: Twitter As a Reflecting Pool
  • Your Cloud of Tweets – What Are You Going On About Now?
  • Your Customer Service Web is Facebook: Remembering AOL (before the net)
  • Your Referral Networks – Building Content & Social Momentum
  • YouTube TV – How Do You Get Your Entertainment On?
  • YouTube Video Marketing Results (CHART) UPDATE 12-4-12
  • YouTube Video Marketing with Social Media: Reporting Results (Update 11-24-11)

    Authorization Backlash: Why Facebook and Twitter Account Authorization is Faltering

    1. Home>
    2. Authorization Backlash: Why Facebook and Twitter Account Authorization is Faltering

    Pinterest and the Power of Social Bookmarking: Tag Yourself (Web Design is Dead)
    What You Capture and What You Share Is What You ARE (Do You Listen to the Sound of Your Own Voice?)

    Authorization Backlash: Why Facebook and Twitter Account Authorization is Faltering

    By jmacofearth On 01/28/2012 · 12 Comments

    Screen Shot 2012 01 28 at 7.08.39 PM Authorization Backlash: Why Facebook and Twitter Account Authorization is Faltering

    I used to be a big proponent of Open Authorization. And I still really love OPEN ID. But not many people use anything but Facebook and Twitter Authorization. Do you know what I’m talking about? The "Allow Access" verses "No Thanks" dialogue boxes. Like this one from Pinterest:

    Screen Shot 2012 01 28 at 6.36.40 PM Authorization Backlash: Why Facebook and Twitter Account Authorization is Faltering

    Login with Facebook, Login with Twitter. Do these kind of dialogues or account setup screens give you pause, or do you think they are efficient and easy?

    I was surprised by a comment inside a USER EXPERIENCE DESIGN FORUM on LinkedIN about this exact screen on Pinterest.

    " But I just don’t want anything connected to Facebook (even if just for a minute. :)"

    So does the Login with Facebook stop you in your tracks? Now, I seem to recall a certain site, that I kept going to and was asked to login and when shown all the things the app wanted to access on my Facebook account, I politely closed the browser window. So these "authorizations" can get out of hand. They can ask to Post on your wall, they want to message you, they want to message your friends. Perhaps it has gotten out of hand.

    The dialogues show up everywhere.

    Screen Shot 2012 01 28 at 5.24.55 PM Authorization Backlash: Why Facebook and Twitter Account Authorization is Faltering

    So, if I didn’t already have a bit.ly account I would probably use one of these signin options. (I do tend to use Twitter rather than Facebook. For me, Twitter knows much less about me and my friends. That’s what I use on Klout, for example.)

    Even on sub-signin screens you can skip the user name and password ritual by clicking on one of the logos:

    Screen Shot 2012 01 28 at 5.25.14 PM Authorization Backlash: Why Facebook and Twitter Account Authorization is Faltering

    So how much are you giving away when you allow an App/Site like Pinterest to have ACCESS to your Facebook account? Is the trend out of control?

    The benefit of Open Authorization or Claim ID was that the validation of your identity was not connected to any other social sharing account. I’ve got things in my facebook stream that I would not like everyone to see. So now we’ve got Twitter Auth and Facebook Auth. Google and Google+ have them too, but I am not seeing them very often. I would trust my login to Google long before Facebook or Twitter.

    What about you? What’s your "authorization" and "login using…" limit?

    @jmacofearth (also seen on Google+: jmacofearth)

    permalink: https://uber.la/2012/01/authorization/

    LIMITED OFFER: FREE UBER-SWOT analysis of your online business (or business idea): FREE SWOT REVIEW Form

    Check out these other posts about learning social media:

    • Trippin Mobile Through the Social Media Networks: facebook, linkedin, txt, phone, email
    • Pinterest and the Power of Social Bookmarking: Tag Yourself (Web Design is Dead)
    • What’s Your Twitter Language? What Do You Tweet? Fun & Easy Way to Find Out
    • How Entrepreneurs Succeed: Learning the Hard Way That An Idea Is Not a Business
    • The 11th and 12th Disciplines of Social Media: Pinterest and Instagram
    • The ROI of Social Media – It’s Easy, Right? (return on investment)
    • My Dream for You; How Social Media Can Change Your Life – This Is What I Do
    • How to Get Useful Business Information Out of Twitter: Hashtags for Social Media Research
    • The Twitter Bubble; Don’t Let Your Followers Fool You Into Feeling Influential

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      In addition to direct consulting, I work with the digital marketing agency Fluent Social.



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    2022-2023 Posts

    • Social Media Marketing Might Not Be Your Winning Strategy
    • What’s the Cloud? What’s the Internet?
    • How Big Pharma Lies and Hides (And How I Was Caught In the Lies)
    • Empire Building with Digital Media
    • How Facebook is Losing: Why We’re All Leaving Facebook
    the green guitar experiment
    The Twitter Way
    Henry Miller on Happiness
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