Twitter Has Been Assimilated
Today on Elon Musk's Shitter, I mean X, Jennifer Love Hewett was trending. I'm fond of the actress and was hopeful that is was no bad news when I clicked…
How Bad Are Instagram Ads? (Probably Worse Than You Imagined)
If you're thinking of advertising on TikTok, Twitter, Facebook (FB, Instagram, Snapchat), LinkedIn, or elsewhere, make sure you're working with someone who knows what they are doing.
The Twitter Curve: the Early Days and Reactions to Twitter
I want fewer notifications. I don't need tweets anymore. The statusphere I deal with are my girlfriend and my two kids.
Social Advertising Benchmark Report and Facebook Results
Connect with your customers on any channel or device, and at any stage along their customer journey.
Audience, Conversation, Conversion, Community: The Basics of *Social* Media
We've just about killed social media. What can we do to replace the "community" part? I'm happy to hear your ideas.
Who Needs a Social Media Strategist In This Economy?
The lack of leadership inside a company can get quite complex. But that is the task of the social media strategist at any level.
About that DM You Just Sent Me with a Bot: Twitter History
Aside from being hard to find, your DM messages these days on Twitter are filled with four different kinds of spam and not much else. I rarely open the DM…
YouTube Video Marketing with Social Media: Reporting Results
Socializing your content on YouTube is important. Here are the results of a few of my YouTube marketing efforts. | uber.la
The Simple Strategic Plan for Social Media Marketing
Today I was honored to be part of a discussion panel on the measurement of social media ROI. (Social Media Breakfast, Austin, TX) And the insights were fun and fast…
Social Media, Yeah… What Else You Got?
Make sure you get the blocking and tackling done before you jump into social marketing.