How Does Facebook Suck? If It’s Free You Are the Product
Awhile back I proposed a paid Facebook: Fixing Facebook: Facebook Pro vs Facebook Free. But that’s not going get us there and here’s why. Facebook is making more per-month by showing advertisers messages on your profile than you would ever care to pay for the service. What about the reverse, what if Facebook paid us to show ads.
Facebook Free = No Ads. Facebook Premium = Facebook Pays You $10 per month to show you unlimited ads and block up your news feed with crap from every page or subject you’ve ever liked since you’ve been on Facebook.
Here’s what Zuckerburg had to say about Facebook’s paid model in his testimony yesterday.
“There will always be a version of Facebook that is free,” Zuckerberg said, answering a question from Sen. Hatch, who asked if the platform would remain free for users. What was Zuckerberg suggesting here with the phrasing, “a version of Facebook”? Was he hinting that maybe Facebook might consider a paid, possibly ad-free version? Some observers interpreted it that way.
Wired editor Nicholas Thompson tweeted, “Whoah … That’s a VERY INTERESTING hedge suggesting a paid version is under consideration.” Zeynep Tufekci, the tech commentator and associate professor at the University of North Carolina, tweeted: “That’s a huge shift if it is not a slip of the tongue. I doubt it. That was an obvious question he’d be prepared for.”
The issue came up a few times. Zuckerberg also mentioned that people had suggested an ad-free subscription version of Facebook. “Certainly we consider ideas like that,” he said, adding that overall, “I think that the ads experience is going to be the best one.”
Quote of the day: Sen. John Kennedy of Louisiana to Zuckerberg: “Here’s what everyone’s been trying to tell you today, and I say it gently, your user agreement sucks. … The purpose of that user agreement is to cover Facebook’s rear end, it’s not to inform users of their rights. Now you know that, and I know that.”
The other big Facebook news: Facebook says that “a small number of people” whose profile data was harvested by the “This is your digital life” quiz app also had their messages scooped up. Yes, their private messages. And yes, that’s the same quiz app that shared data with Cambridge Analytica. Read more in Wired.
What do you think?
John McElhenney – let’s connect online
@jmacofearth & Google+ & Facebook & LinkedIn
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We’ve been covering Facebook for a long time. Here are all of the Facebook Fail posts from The Active Media Academy.
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