This video is a game changer. And still the majority of corporations envy Apple and Google, and fail to follow their leadership examples.

* watch this video on YouTube.

The key take away. People want three things from their work.

Autonomy.

Mastery.

Purpose.

It’s not hard to figure out, but seems to be very hard for corporations to figure out. If Steve Jobs leaves us with some legacy, let it be that design ultimately drives product success and motivating people comes from creating cool things, not necessarily giving your employees incentive or innovation bonuses.

Got it?

@jmacofearth (also seen on Google+: jmacofearth)

permalink: https://uber.la/2011/12/motivational-code/

REF: This lively RSAnimate, adapted from Dan Pink’s talk at the RSA, illustrates the hidden truths behind what really motivates us at home and in the workplace. www.theRSA.org

back to Top GTD & Productivity Tips from the Last 5 Years

Check out the Strategist’s Notebook page and these other posts about online marketing:

• Workin Facebook < all the Facebook Posts in one place
• uber.la quickies < a streamlined takeaway from today’s best marketing sources
• Social Media University < 2 minute educational videos
• Social Business MBA < the reading list
• Becoming a Social Media Rockstar: The Quick Path < um… let’s discuss

Let me help you jumpstart your social marketing:

• FluentSocial (Social Media Marketing)
• FluentSearch (SEO, Google Adwords)

Most people don’t really enjoy being mean; they do it because they can’t help it. (from Graham’s Hierarchy of Disagreement)