Anyone Can *Do* Your Social Media, Getting Results Is Tricky
Social Media: It's not what you've done, it's what you are doing that is interesting.
Social Media: It's not what you've done, it's what you are doing that is interesting.
One point that continued to come up in today's strategy session was about tracking your plan. Working a plan. Building a plan. Knowing your strategy. If you don't have a…
A senior citizen once told me, "Take a while to get to know us before you speak." That is the best social media advice you will get all year.
What is not social media: broadcast media pushing ads and hype on Facebook and Twitter. It's media, and it's using "social" as a channel, but it's not social media.
The more laser-focused you are on your goals for social media, the more success you can have. If you optimize what works and kill what doesn't you improve your opportunity for the win.
Today on Elon Musk's Shitter, I mean X, Jennifer Love Hewett was trending. I'm fond of the actress and was hopeful that is was no bad news when I clicked…
Connect with your customers on any channel or device, and at any stage along their customer journey.
We've just about killed social media. What can we do to replace the "community" part? I'm happy to hear your ideas.
The lack of leadership inside a company can get quite complex. But that is the task of the social media strategist at any level.
Make sure you get the blocking and tackling done before you jump into social marketing.