Social Advertising Benchmark Report and Facebook Results
Connect with your customers on any channel or device, and at any stage along their customer journey.
Who Needs a Social Media Strategist In This Economy?
The lack of leadership inside a company can get quite complex. But that is the task of the social media strategist at any level.
Falling Social Stats: Why Write About Digital Marketing?
I tell clients every day, "If this activity is not generating business we need to do something else."
How Are Your Presentation Skills?
Are you sharing your presentation goodness? If you are building slide decks you should be sharing that wisdom with the social network Slideshare.net. One of the tactics I've begun using…
YouTube Video Marketing with Social Media: Reporting Results
Socializing your content on YouTube is important. Here are the results of a few of my YouTube marketing efforts. | uber.la
The Simple Strategic Plan for Social Media Marketing
Today I was honored to be part of a discussion panel on the measurement of social media ROI. (Social Media Breakfast, Austin, TX) And the insights were fun and fast…
Fire Everything! – Social Media Rules of Engagement
A senior citizen once told me, "Take a while to get to know us before you speak." That is the best social media advice you will get all year.
The 7 Connective Practices of a Tribe
A tribe of people who are working towards the same can be your biggest support network.
Sorry, Nobody Reads Your Blog: Get Over It and Get On With It!
Nobody reads your blog, if you are actually "blogging," you might be doing it for some other reason than business.
When Did Social Media Become So Unsocial?
Get this straight: "If you're not paying for the service, you (your data) is the product they are selling."