The Twitter Curve: the Early Days and Reactions to Twitter
I want fewer notifications. I don't need tweets anymore. The statusphere I deal with are my girlfriend and my two kids.
Social Advertising Benchmark Report and Facebook Results
Connect with your customers on any channel or device, and at any stage along their customer journey.
Audience, Conversation, Conversion, Community: The Basics of *Social* Media
We've just about killed social media. What can we do to replace the "community" part? I'm happy to hear your ideas.
Who Needs a Social Media Strategist In This Economy?
The lack of leadership inside a company can get quite complex. But that is the task of the social media strategist at any level.
Falling Social Stats: Why Write About Digital Marketing?
I tell clients every day, "If this activity is not generating business we need to do something else."
How Are Your Presentation Skills?
Are you sharing your presentation goodness? If you are building slide decks you should be sharing that wisdom with the social network Slideshare.net. One of the tactics I've begun using…
The Simple Strategic Plan for Social Media Marketing
Today I was honored to be part of a discussion panel on the measurement of social media ROI. (Social Media Breakfast, Austin, TX) And the insights were fun and fast…
Social Media, Yeah… What Else You Got?
Make sure you get the blocking and tackling done before you jump into social marketing.
Examine Your “Trust Network” – Time to Come Clean on LinkedIn
You might want to make sure you're still comfortable endorsing, even passively, all the people in your LinkedIn Network.
Fire Everything! – Social Media Rules of Engagement
A senior citizen once told me, "Take a while to get to know us before you speak." That is the best social media advice you will get all year.