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Author: John McElhenney

This author has written 254 articles
Read more about the article Blurring the Lines Between Business and Creativity | Career Hint

Blurring the Lines Between Business and Creativity | Career Hint

  • Post author:John McElhenney
  • Post published:February 1, 2024
  • Post category:Career/Leadership

Does the *artist* or *musician* label lessen your authority in pure business leadership roles?

Continue ReadingBlurring the Lines Between Business and Creativity | Career Hint
Read more about the article What We Can Do About Facebook’s Awful UX and Organic Reach?

What We Can Do About Facebook’s Awful UX and Organic Reach?

  • Post author:John McElhenney
  • Post published:January 31, 2024
  • Post category:Digital Marketing/Open Social

Until there’s an alternative marketplace for that kind of reach, I’ll keep paying Facebook. I’ll even pay them to reach my SUBSCRIBED AUDIENCE. But it’s not right.

Continue ReadingWhat We Can Do About Facebook’s Awful UX and Organic Reach?
Read more about the article Get Your Own L<sup>3</sup>M Under Control: Training Your Own Mind

Get Your Own L3M Under Control: Training Your Own Mind

  • Post author:John McElhenney
  • Post published:January 31, 2024
  • Post category:Mindfulness

Do not waste your precious flight on activities, people, and projects that do not feed your soul.

Continue ReadingGet Your Own L3M Under Control: Training Your Own Mind
Read more about the article Influencer Marketing Primer: Building the Halo Effect

Influencer Marketing Primer: Building the Halo Effect

  • Post author:John McElhenney
  • Post published:January 30, 2024
  • Post category:Digital Marketing

Influencer marketing is the use of social media by “influencers” to drive attention and business to your website or store. And in today’s marketing practice, influencer marketing plays a huge…

Continue ReadingInfluencer Marketing Primer: Building the Halo Effect
Read more about the article “The Taylor Swift Domination is Not Pretty” Says Typical Old White Guy

“The Taylor Swift Domination is Not Pretty” Says Typical Old White Guy

  • Post author:John McElhenney
  • Post published:January 30, 2024
  • Post category:AI Flights & Fails/Taylor Swift

I mean, how tortured can a billionaire poet be, actually?

Continue Reading“The Taylor Swift Domination is Not Pretty” Says Typical Old White Guy
Read more about the article What’s Driving Your Traffic? What You Don’t Know Might Hurt You

What’s Driving Your Traffic? What You Don’t Know Might Hurt You

  • Post author:John McElhenney
  • Post published:January 30, 2024
  • Post category:Digital Marketing

If you do a good job of alerting Google to the new posts and keep your writing focused on your hot topics, you've got 80% of the process.

Continue ReadingWhat’s Driving Your Traffic? What You Don’t Know Might Hurt You
Read more about the article Anyone Can *Do* Your Social Media, Getting Results Is Tricky

Anyone Can *Do* Your Social Media, Getting Results Is Tricky

  • Post author:John McElhenney
  • Post published:January 29, 2024
  • Post category:Digital Marketing/Social Media Marketing

Social Media: It's not what you've done, it's what you are doing that is interesting.

Continue ReadingAnyone Can *Do* Your Social Media, Getting Results Is Tricky
Read more about the article The 7 Connective Practices of a Tribe

The 7 Connective Practices of a Tribe

  • Post author:John McElhenney
  • Post published:January 29, 2024
  • Post category:Digital Marketing

A tribe of people who are working towards the same can be your biggest support network.

Continue ReadingThe 7 Connective Practices of a Tribe
Read more about the article The Big LinkedIn Miss: Real Referral Networking

The Big LinkedIn Miss: Real Referral Networking

  • Post author:John McElhenney
  • Post published:January 29, 2024
  • Post category:Digital Marketing

Today, LinkedIn is more of a Rolodex with some social sharing added in. They have devalued their platform over the last few investment rounds and innovation attempts.

Continue ReadingThe Big LinkedIn Miss: Real Referral Networking
Read more about the article Essential Twitter Lessons: Be Real, Be Here Now, Join a Conversation

Essential Twitter Lessons: Be Real, Be Here Now, Join a Conversation

  • Post author:John McElhenney
  • Post published:January 29, 2024
  • Post category:Digital Marketing/Open Social

Twitter requires a lot of patience. I know that sounds ridiculous when talking about the micro-posting network. But hear me out.

Continue ReadingEssential Twitter Lessons: Be Real, Be Here Now, Join a Conversation
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über.la is written and powered by the minds of

John McElhenney owns and writes for Uber.la
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