[this post continues with this new generative platform, HeyGen]

In addition to getting a little emotional with Claude.ai the other day, today I’ve experimented with Creatify.ai used to create two artifacts of where we are heading. These are a bit creepy, please forgive me in advance. The strange part is these two videos were extracted from a single post on my single parenting blog The Whole Parent.

It was a simple process.

• Point the AI to the product page, or in my case, my services for coaching people through divorce.
• Set a tone and demographic for the target audience.
• Choose a style that defines an avatar for the virtual spokesperson
• AI generates four different scripts

• Pick one and render.

I used the same general life coaching page and picked two different parameters and two virtual avatars. And, before you watch them, take note, these will run inside a social media stream of content (TikTok, Instagram, Facebook) where I think the quality of the ai persona will be seen as real. The story, a marketing narrative that the ai created, also appear real.

None of it is real. Here’s where ai advertising is going. This is not ai hallucination, this is ai making shit up.

Here’s the final threat. This entire process took about 15 minutes for each video. I wrote no script. I hired no human for voice-over or talking head time. And because this was a trial, both these videos are free for me to use. I’ll have to look into pricing later. But for now, enjoy or freak out, here is the ai marketers wet dream.

Video #1 A Beacon of Hope

Video #2 “Trust me. It will transform your recovery path.”

The stories are made up. The personas are lifelike enough to pass as real. And it’s done without an art or marketing department. It is $40 a month for 10 ads. That’s unreal.

Here is the URL page Creatify.ai used to generate these videos: Experience, Strength and Hope

The ai avatar looks so serious. Her story seems like a personal journey. She’s not real. AI-generated her story and her connection to my life coaching business.

If you want me to help you navigate the world of ai marketing, get in touch. This is just one of the opportunities businesses have to get their reach up and out. The tools are just heating up. Let’s get your story, your product, your content out there on the social channels where your audience is.

Do you think this goes to far? We’ve never been told that advertising is true. Or that the people on the tv screen were talking about their own experiences rather than a script given to them moments earlier.

What do you think? Check out Creatify.ai.

read more: uber.la on ai

John McElhenney —  LinkedIn

Please check out a few of my books on AMAZON. 

Especially this one, about living a creative and human life of intention and joy. 100% human generated – with the exception of ai-assisted spelling.