Anyone Can *Do* Your Social Media, Getting Results Is Tricky
Social Media: It's not what you've done, it's what you are doing that is interesting.
The 7 Connective Practices of a Tribe
A tribe of people who are working towards the same can be your biggest support network.
The Big LinkedIn Miss: Real Referral Networking
Today, LinkedIn is more of a Rolodex with some social sharing added in. They have devalued their platform over the last few investment rounds and innovation attempts.
Essential Twitter Lessons: Be Real, Be Here Now, Join a Conversation
Twitter requires a lot of patience. I know that sounds ridiculous when talking about the micro-posting network. But hear me out.
Young Experts and Influencers
There they are. The young. The (often) beautiful. The experts traveling around the world (Davos, CES, Dubai) to share their insights with the world. Power to them. Their veneer is…
Social Media Lead Generation Framework (VIDEO)
How to use social media to build business leads and generate ROI. Hubspot example. Learn how leads come in via social channels.
Marketing Executives Without a Clue
Lesson: when the company is "on fire" to hire you, there might be an underlying problem.
Fire Everything! – Social Media Rules of Engagement
A senior citizen once told me, "Take a while to get to know us before you speak." That is the best social media advice you will get all year.
The Day After a Viral Hit
I would love to architect a viral hit a week. Imagine where I could take the numbers on this site. But that's not likely to happen.
Yes, Great Promotion, Thanks, What is the Cost?
Not revealing the price of your service or offering, even after a few clicks and scrolls? BAD UX.