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Read more about the article More Nobody Reads Your Blog Notes: Get Over It and Get On With It!

When Did Social Media Become So Unsocial?

Post author:John McElhenney
Post published:July 11, 2023
Post category:Social Media Marketing

Get this straight: "If you're not paying for the service, you (your data) is the product they are selling."

ROI ROI ROI and Social Media; Let’s Have This Discussion Again

Post author:John McElhenney
Post published:July 11, 2023
Post category:Digital Marketing Facebook Social Media Marketing

Without the analytics and optimization of your social programs in place, you may be tossing your money after Facebook rather than finding and concentrating on the most effective social platform for your business.

7 Immutable Publishing Rules to Keep in Mind and then Crush!

Post author:John McElhenney
Post published:July 10, 2023
Post category:Writer's Notebook

I think I sometimes do my best work up in the 500 WORD range. Your opinions may vary.

Google PageRank: What You Don’t Know Can Hurt Your Business

Post author:John McElhenney
Post published:July 10, 2023
Post category:Digital Marketing

What Google does and doesn’t tell us about Page Rank is confusing. Let’s see what they tell us, what we can find out on our own, and what assumptions we can make.

The Art and Science of the ReTweet

Post author:John McElhenney
Post published:July 9, 2023
Post category:Digital Marketing

It’s a bit like English grammar and poetry. It’s part of the ART of Twitter. And by being creative we can make people smile. It’s not about business, it’s about spirit!

Who Needs a Social Media Strategist In This Economy? What’s The Value Proposition?

Post author:John McElhenney
Post published:July 9, 2023
Post category:Digital Marketing Social Media Marketing

Stealthy and effective, the winning social media ninja can move projects through the darkness and opposition forces to achieve victory. Victory with or without the support of the entire cast of characters involved in the process, but victory (launch) nonetheless.

The 1-2-3 Guide To Twitter: GETTING REAL with TWITTER

Post author:John McElhenney
Post published:July 9, 2023
Post category:Social Media Marketing

I believe in being honest on Twitter. And even if that gets a little heated, I also believe in outing the abusers or “gamers” of the system.

Your Urgency May Not Be Mine

Post author:John McElhenney
Post published:July 8, 2023
Post category:Leadership

My manager said, “This is not your project. I’m going into a meeting. If it’s not my urgency, it’s probably not yours. Since I’m the one who manages your time and work.”

Hierarchy of Disagreement: Bungle in the Jungle or What’s In a Snipe

Post author:John McElhenney
Post published:July 7, 2023
Post category:Open Social

You don't have to be mean when you have a real point to make. In fact, you don't want to. If you have something real to say, being mean just gets in the way.