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Read more about the article A Simple 6 Step Process for Refreshing Your Online Content

A Simple 6 Step Process for Refreshing Your Online Content

  • Post author:John McElhenney
  • Post published:February 8, 2024
  • Post category:Digital Marketing

If the resurfacing content is an evergreen piece, I will often update and add to the information. Maybe a new graphic. A new publish date.

Continue ReadingA Simple 6 Step Process for Refreshing Your Online Content
Read more about the article The Day After a Viral Hit

The Day After a Viral Hit

  • Post author:John McElhenney
  • Post published:January 10, 2024
  • Post category:Digital Marketing

I would love to architect a viral hit a week. Imagine where I could take the numbers on this site. But that's not likely to happen.

Continue ReadingThe Day After a Viral Hit
Read more about the article Twitter Has Been Assimilated

Twitter Has Been Assimilated

  • Post author:John McElhenney
  • Post published:August 29, 2023
  • Post category:Social Media Marketing

Today on Elon Musk's Shitter, I mean X, Jennifer Love Hewett was trending. I'm fond of the actress and was hopeful that is was no bad news when I clicked…

Continue ReadingTwitter Has Been Assimilated
Read more about the article Stop Talking: Do The Work, Don’t Talk About Doing It

Stop Talking: Do The Work, Don’t Talk About Doing It

  • Post author:John McElhenney
  • Post published:August 15, 2023
  • Post category:Writer's Notebook

Don't look for appreciation, let your own inner joy be all the appreciation you need to get the work finished.

Continue ReadingStop Talking: Do The Work, Don’t Talk About Doing It
Read more about the article How Bad Are Instagram Ads? (Probably Worse Than You Imagined)

How Bad Are Instagram Ads? (Probably Worse Than You Imagined)

  • Post author:John McElhenney
  • Post published:August 15, 2023
  • Post category:Social Media Marketing

If you're thinking of advertising on TikTok, Twitter, Facebook (FB, Instagram, Snapchat), LinkedIn, or elsewhere, make sure you're working with someone who knows what they are doing.

Continue ReadingHow Bad Are Instagram Ads? (Probably Worse Than You Imagined)

YouTube Video Marketing with Social Media: Reporting Results

  • Post author:John McElhenney
  • Post published:July 27, 2023
  • Post category:Digital Marketing/Social Media Marketing

Socializing your content on YouTube is important. Here are the results of a few of my YouTube marketing efforts. | uber.la

Continue ReadingYouTube Video Marketing with Social Media: Reporting Results

Daily Stats for a Medium-Sized Digital Marketing Blog

  • Post author:John McElhenney
  • Post published:December 28, 2022
  • Post category:Open Social

While I believe in the power of social, and the necessary exercise of building social networks for each content channel, it is clear that my real promotional focus needs to be on continuing to improve my relationship with search engines.

Continue ReadingDaily Stats for a Medium-Sized Digital Marketing Blog

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