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Author: John McElhenney

This author has written 252 articles
Read more about the article Abandoning Elon Musk and His Crushed Blue Bird: Twitter RIP

Abandoning Elon Musk and His Crushed Blue Bird: Twitter RIP

  • Post author:John McElhenney
  • Post published:October 8, 2024
  • Post category:Leadership

RIP Twitter. Welcome to the cancel culture of Elon's X. I'm out with the Fail Whale.

Continue ReadingAbandoning Elon Musk and His Crushed Blue Bird: Twitter RIP
Read more about the article AI Is Going to *KILL* Your Band – SUNO and My Stem Contest Entries

AI Is Going to *KILL* Your Band – SUNO and My Stem Contest Entries

  • Post author:John McElhenney
  • Post published:October 7, 2024
  • Post category:*cloud pilots*/AI Flights & Fails

We now know AI is going to take our jobs. It's going to wreck entire industries. If you're a creative person, there is hope. AI is not very creative. That…

Continue ReadingAI Is Going to *KILL* Your Band – SUNO and My Stem Contest Entries

Death of the Social Media Strategist: Overselling & Underperforming from the Start

  • Post author:John McElhenney
  • Post published:October 2, 2024
  • Post category:Social Media Marketing

But social alone is worth nothing. Without a landing page, a transactional opportunity, and successful completion, social is worth much less than 8%.

Continue ReadingDeath of the Social Media Strategist: Overselling & Underperforming from the Start
Read more about the article DELL GREEN? How Dell Dropped Their Biggest Green Initiative

DELL GREEN? How Dell Dropped Their Biggest Green Initiative

  • Post author:John McElhenney
  • Post published:October 2, 2024
  • Post category:Digital Marketing/Open Social

Isn't the new Dell just as eager to launch "marketing" campaigns based on causes? In this case, and the Green case below, "marketing" is a bad word.

Continue ReadingDELL GREEN? How Dell Dropped Their Biggest Green Initiative
Read more about the article ShareFair.ai – let’s pay musicians for music

ShareFair.ai – let’s pay musicians for music

  • Post author:John McElhenney
  • Post published:September 19, 2024
  • Post category:Leadership/Open Social

Music Sharing That's Fair! Last night I was wondering about streaming music and the mess that has Taylor Swift making millions per month on streaming while most of us earn…

Continue ReadingShareFair.ai – let’s pay musicians for music
Read more about the article Customer Journey Maps: Why, How, What You’ll Learn

Customer Journey Maps: Why, How, What You’ll Learn

  • Post author:John McElhenney
  • Post published:September 16, 2024
  • Post category:Digital Marketing

When you understand the PATH of your successful customer acquisition, you can amplify and enhance that motion. Finding the WIN is the first step to increasing your effectiveness.

Continue ReadingCustomer Journey Maps: Why, How, What You’ll Learn
Read more about the article Your Life Is Like Your Information Feed
ai isn't creative, but you can be creative with ai

Your Life Is Like Your Information Feed

  • Post author:John McElhenney
  • Post published:September 13, 2024
  • Post category:Mindfulness

Find more joy in your life. Limit your intake of *bs* and drugs. Act as if you're life is sacred and not a game or a race. We can all win.

Continue ReadingYour Life Is Like Your Information Feed
Read more about the article Bro, Do You Even Know About *ai*?

Bro, Do You Even Know About *ai*?

  • Post author:John McElhenney
  • Post published:September 4, 2024
  • Post category:AI Flights & Fails

Let's talk about AI for a minute. Not all the stuff on LinkedIn about ethics and billions of dollars being injected into the tech, the Nvidia chips, and transformers is…

Continue ReadingBro, Do You Even Know About *ai*?
Read more about the article The Sh*tshow of Facebook Marketing (case study in idiocracy)

The Sh*tshow of Facebook Marketing (case study in idiocracy)

  • Post author:John McElhenney
  • Post published:August 18, 2024
  • Post category:Facebook

META has proven repeatedly that they don't care about users or privacy. They are in it for the money and for "shareholder value." Let's flip that to "customer value" because we're going to have to fight to make META or Facebook better.

Continue ReadingThe Sh*tshow of Facebook Marketing (case study in idiocracy)
Read more about the article Dear Graduate, We Need To Talk – Job Hunting in 2024

Dear Graduate, We Need To Talk – Job Hunting in 2024

  • Post author:John McElhenney
  • Post published:August 16, 2024
  • Post category:Career

Robert Reich, said, "I feel I owe it to you to tell you the truth about the pieces of parchment you’re picking up today. You’re f*cked." That's got to be…

Continue ReadingDear Graduate, We Need To Talk – Job Hunting in 2024
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